Marketing Coordinator
1 week ago
**Marketing Coordinator - Dream Home Lottery**
- BGC Big Brothers Big Sisters of Edmonton & Area is an organization that believes in the promise of all children. Our team works with community volunteers, partners and other supporters to create safe environments for children to be between school and home and to provide caring mentoring relationships for children and youth. Now, more than ever, the kids in our community need us and we are looking for great staff to join our team. _
BGCBigs is seeking individuals interested in the following position(s):
**Competition Number: MC1124**
Position(s) Available: One (1)
Status: Full-Time 6-Month Term contract (37.5 hours per week)
Salary Range: $55,935 -$61,742 annually
- **The key responsibilities of this position will include**:_
- Lead the Dream Home Lottery campaign project timeline ensuring timely development and delivery of print, digital, phone, outdoor, radio and television strategies with support from contractors based on campaign schedules.
- Provide Dream Home Lottery communication and project management for the marketing budget, media buys, updates to the media marketing calendars, media bonus value tracking.
- Plan and coordinate various media events and promotional opportunities for Dream Home Lottery. Be the on-camera/on-air spokesperson for promotions.
- Attend community events in Edmonton and surrounding areas to share information about the Dream Home Lottery.
- Support and maintain agency partnerships including contact with contractors, media providers and corporations to manage the Dream Home multi-media campaign based on organic or paid media direction, providing content/assets, drafting copy and providing overall direction.
- Support the agency’s Dream Home social media channels/posts, responding to comments and direct messages timely as directed.
- Plan, write and edit communication, promotional assets, news releases/advisories, television/radio scripts and advertorial content produced and distributed by the agency
- Monitor daily percentage sales for the Dream Home Lottery, inputting daily sales and marketing initiatives to track against expected benchmarks and performance, updating print creatives throughout the campaign.
- Assist the team in evaluating overall success of the Dream Home Lottery campaign based on media, vendor and ticket processing data. Liaise with media representatives before and after the campaign on strategies used.
- Complete any required documentation and daily sales and end of campaign reports.
- During the off season of the Dream Home campaign, support additional agency marketing initiatives and program participating in function similar, but not limited to those listed above.
- A degree or diploma in the areas of Business, Communications, Public Relations, Marketing and Fundraising for a non-profit. Previous lottery and/or volunteer recruitment experience will be considered a specialized asset.
- A minimum of 5 years’ combined experience in a role involved with marketing, communications and project management.
- Energy, enthusiasm to engage, interact and network.
- Proven awareness and knowledge of website and social media analytics, digital and social media marketing, and intermediate proficiency in design software (Canva, Adobe Creative Suite, Google ADWords).
- Highly creative with a keenness to sell a concept/cause to a new or established network.
- Ability to stay up to date with current global trends, events and local happenings to identify and leverage opportunities.
- Ability to plan and make decisions timely, organized and appropriate manner.
- Ability to speak publicly, whether directly or indirectly on camera or radio to an audience.
- Ability to prioritize and manage projects using project management strategies.
- Ability to function independently and as part of a team.
- Ability to work a flexible schedule of evenings and some weekends as needed.
- A valid driver’s license and vehicle.
**BGC Big Brothers Big Sisters of Edmonton & Area really is “a great place to be”. In addition to a competitive salary, we offer a supportive work environment, excellent benefits package and rewarding career opportunities.**
**Job Types**: Full-time, Fixed term contract
Contract length: 6 months
Pay: $55,935.00-$61,742.00 per year
**Benefits**:
- Dental care
- Disability insurance
- Employee assistance program
- Extended health care
- Life insurance
- Paid time off
- RRSP match
- Vision care
Flexible language requirement:
- French not required
Schedule:
- 8 hour shift
- Monday to Friday
**Education**:
- Bachelor's Degree (required)
Work Location: In person
Application deadline: 2024-12-16
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