See more Collapse

Lifecycle Marketing Specialist

1 month ago

Calgary, Canada Enmax Full time

Posted: November 7, 2023

Closing Date: November 21, 2023

Position Type: Permanent

Union: Management Professional (MP)

ENMAX Values - Safety, Integrity, Accountability, Service, Teamwork, Agility, Innovation

PEOPLE. That's the power behind ENMAX Corporation. As one of Alberta's leading energy and utility providers, our employees are the strength and knowledge that continue to drive our success. At the ENMAX group of companies, we look for energy solutions for today, while knowing we have the power to provide for a better tomorrow.

We are looking for a Lifecycle Marketing Specialist to manage the lifecycle marketing strategy through our marketing automation platform to create campaigns designed to engage, acquire, educate, retain, and cultivate customers.

The Specialist will follow best practice approaches in AER (acquisition, expansion and retention) to engage current and potential customers at every stage of the journey according to ENMAX Energy objectives.

Major Responsibilities:
- Develop and execute marketing automation programs including segmentation, testing, deployment, and proactively research and adapt best practices, strategies, and industry standards.- Establish and implement advanced marketing automation capabilities for dynamic/personalized content, segmentation and data-driven strategies to drive conversion and customer engagement.- Create strategies to improve conversion rates using automation, journey builds, and personalization.- Design an execute campaigns including road-mapping and conceptualizing.- Generate reporting, analyze campaign performance and leverage data to draw insights and opportunities for optimization to drive efficient revenue.- Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, program/campaign ROI, and sales growth.- Research marketing automation strategies and best practices to remain competitive.Education Required:
- University degree preferably in Business, Economics, Statistics, Marketing, or another related field.

Qualifications & Experience:
- 7 years’ experience working with marketing automation, digital marketing and customer lifecycle marketing.

Competencies:
- Demonstrated success in leveraging and implementing best-of-breed marketing automation platforms.- Excellent project management and problem-solving skills.- Digital marketing, content marketing and/or marketing automation and written communication skills.- Technically capable, analytical, exceptional communicator with a desire to improve processes.- Ability to work independently and collaboratively in cross-functional teams in a fast-paced environment with ever changing priorities.- Well-organized and able to deliver results with mínimal supervision.

Did we mention the ENMAX Advantage?

We offer competitive compensation including a comprehensive flexible benefits program, non-downtown location that includes great building amenities such as free onsite fitness facility, onsite massage, onsite child care centre (upon availability, offered from our ENMAX Place location 141 - 50 Ave. SE), free parking and much more. If you share our values and would like to make a difference with your career, join the team and see where the ENMAX possibilities can take you.

Location: This role will be part of our hybrid (home and office) work force with office workspace located at ENMAX Place (141 - 50th Avenue SE, Calgary, AB). You will work from home on Mondays and Fridays and in the office on Tuesday, Wednesday, and Thursday.

Note:
- Every ENMAX employee is responsible to take reasonable care to protect the health and safety of themselves, of all other workers, and of the public. Each employee must become familiar with safety procedures and rules applicable to their job and are required to follow them while working at ENMAX.- Must be legal to work in Canada and requires the successful completion of a criminal background check. Two pieces of valid Government issued ID will be required.- Two professional references will be requested.- Education requirements for this position will be verified by a third party.

Please visit our

careers page

to learn more about other opportunities at ENMAX Corporation.

LI-POST

We have other current jobs related to this field that you can find below

  • Contracts Lifecycle Specialist

    2 days ago

    Calgary, Canada Bird Construction Full time

    Contracts Lifecycle Specialist Where Greatness Grows The greatest achievements in history are borne from the greatness within people - where human potential meets vision, and passion fuels evolution. Unlocking this potential is the most important thing we do at Bird. As a leader in Canadian construction for over 100 years, the impact of our team is etched...

  • Contracts Lifecycle Specialist

    3 days ago

    Calgary, Alberta, Canada Bird Construction Full time

    Contracts Lifecycle SpecialistWhere Greatness GrowsThe greatest achievements in history are borne from the greatness within people - where human potential meets vision, and passion fuels evolution. Unlocking this potential is the most important thing we do at Bird.As a leader in Canadian construction for over 100 years, the impact of our team is etched...

  • Contracts Lifecycle Specialist

    3 days ago

    Calgary, Alberta, Canada CO_1400 Stuart Olson Industrial Inc. Full time

    Contracts Lifecycle Specialist Where Greatness Grows The greatest achievements in history are borne from the greatness within people – where human potential meets vision, and passion fuels evolution. Unlocking this potential is the most important thing we do at Bird. As a leader in Canadian construction for over 100 years, the impact of our team is...

  • Contracts Lifecycle Specialist

    3 weeks ago

    Calgary, Canada CO_1400 Stuart Olson Industrial Inc. Full time

    Contracts Lifecycle Specialist Where Greatness Grows The greatest achievements in history are borne from the greatness within people – where human potential meets vision, and passion fuels evolution. Unlocking this potential is the most important thing we do at Bird. As a leader in Canadian construction for over 100 years, the impact of our team is...

  • Contracts Lifecycle Specialist

    4 weeks ago

    Calgary, Canada Stuart Olson Full time

    Are you ready to take your career to the next level? Reporting to the Director of Commercial Operations, we’re seeking a dynamic and driven Commercial Operations Specialist to join our elite team. You will be at the forefront of innovation, playing a pivotal role in managing high-impact commercial transactions. Your sphere of influence won’t just be...

  • Contracts Lifecycle Specialist

    3 days ago

    Calgary, Alberta, Canada Stuart Olson Full time

    Are you ready to take your career to the next level? Reporting to the Director of Commercial Operations, we're seeking a dynamic and driven Commercial Operations Specialist to join our elite team. You will be at the forefront of innovation, playing a pivotal role in managing high-impact commercial transactions. Your sphere of influence won't just be...

  • Contracts Lifecycle Specialist

    3 days ago

    Calgary, Alberta, Canada Stuart Olson Inc. Full time

    Are you ready to take your career to the next level? Reporting to the Director of Commercial Operations, we're seeking a dynamic and driven Commercial Operations Specialist to join our elite team. You will be at the forefront of innovation, playing a pivotal role in managing high-impact commercial transactions. Your sphere of influence won't just be...

  • Contracts Lifecycle Specialist

    3 weeks ago

    Calgary, Canada Stuart Olson Full time

    Where Greatness Grows The greatest achievements in history are borne from the greatness within people – where human potential meets vision, and passion fuels evolution. Unlocking this potential is the most important thing we do at Bird. As a leader in Canadian construction for over 100 years, the impact of our team is etched deeply within the...

  • Contracts Lifecycle Specialist

    6 days ago

    Calgary, Canada Stuart Olson Full time

    Where Greatness Grows The greatest achievements in history are borne from the greatness within people – where human potential meets vision, and passion fuels evolution. Unlocking this potential is the most important thing we do at Bird. As a leader in Canadian construction for over 100 years, the impact of our team is etched deeply within the...

  • Contracts Lifecycle Specialist

    4 weeks ago

    Calgary, AB, Canada Stuart Olson Inc. Full time

    Are you ready to take your career to the next level? Reporting to the Director of Commercial Operations, we're seeking a dynamic and driven Commercial Operations Specialist to join our elite team. You will be at the forefront of innovation, playing a pivotal role in managing high-impact commercial transactions. Your sphere of influence won't...

  • Marketing Specialist

    1 month ago

    Calgary, Canada Brunel Full time

    Marketing Specialist (Americas Region) The Marketing Specialist for the Americas region will be an integral member of the Brunel Marketing team, developing, executing, and maintaining the organization's brand internally & externally. They will be key in driving marketing campaigns and reflecting ou

  • Digital Marketing Manager

    2 months ago

    Calgary, Canada Arcane Digital Marketing Full time

    We’re looking for a **Digital Marketing Manager **to provide innovative leadership and management to an exciting portfolio of clients. Do you thrive in non-traditional work environments? Are you obsessed with digital marketing strategy and driving strong performance and ROI for clients? Are you passionate about coaching and helping develop others? We want...

  • Marketing Specialist

    4 weeks ago

    Calgary, Canada AMTRA Solutions Full time

    We are seeking a highly motivated and experienced Marketing Specialist to join our team. In this role, you will be responsible for driving the success of our marketing efforts by developing and executing go-to-market strategies, campaigns, and Partner marketing activities such as webinars, workshops, assessments, and case studies. As a Microsoft Partner,...

  • Marketing Specialist

    1 month ago

    Calgary, Canada AMTRA Solutions Full time

    We are seeking a highly motivated and experienced Marketing Specialist to join our team. In this role, you will be responsible for driving the success of our marketing efforts by developing and executing go-to-market strategies, campaigns, and Partner marketing activities such as webinars, workshops, assessments, and case studies. As a Microsoft Partner,...

  • Marketing Specialist

    3 days ago

    Calgary, Alberta, Canada AMTRA Solutions Full time

    We are seeking a highly motivated and experienced Marketing Specialist to join our team. In this role, you will be responsible for driving the success of our marketing efforts by developing and executing go-to-market strategies, campaigns, and Partner marketing activities such as webinars, workshops, assessments, and case studies. As a Microsoft Partner,...

  • Marketing Specialist

    3 weeks ago

    Calgary, Canada Seascape Stone Canada Ltd. Full time

    We are looking for a Marketing Specialist to assist in developing, implementing, tracking and optimizing marketing campaigns at Seascape Stone. Reporting to the director, you will implement, monitor, and report on effective traditional and digital marketing campaigns that align with our business goals. You will bring demonstrated experience and proven...

  • Marketing Specialist

    1 week ago

    Calgary, Canada Thermal Systems Full time

    **Marketing Specialist** **Salary: $60,000/year - $80,000/year** based on experience **Benefits**:We offer comprehensive benefits to all employees after a period of 3 months, which includes: dental, vision, pharmaceuticals, extended healthcare, massage, and more. **Summary**:We are looking for a Marketing Specialist to work out of our main office in...

  • Marketing Specialist

    4 weeks ago

    Calgary, Canada Brunel Full time

    Marketing Specialist (Americas Region) The Marketing Specialist for the Americas region will be an integral member of the Brunel Marketing team, developing, executing, and maintaining the organization's brand internally & externally. They will be key in driving marketing campaigns and reflecting our Marketing and Brand Strategy. The Marketing Specialist will...

  • Marketing Specialist

    4 weeks ago

    Calgary, Canada Brunel Full time

    Marketing Specialist (Americas Region) The Marketing Specialist for the Americas region will be an integral member of the Brunel Marketing team, developing, executing, and maintaining the organization's brand internally & externally. They will be key in driving marketing campaigns and reflecting our Marketing and Brand Strategy. The Marketing Specialist...

  • Marketing Specialist

    1 month ago

    Calgary, Canada Brunel Full time

    Marketing Specialist (Americas Region) The Marketing Specialist for the Americas region will be an integral member of the Brunel Marketing team, developing, executing, and maintaining the organization's brand internally & externally. They will be key in driving marketing campaigns and reflecting our Marketing and Brand Strategy. The Marketing Specialist will...