Equipment Specialist

3 weeks ago


Edmonton, Canada Patterson Companies, Inc. Full time

The Equipment Sales Specialist is responsible for promoting and generating sales of dental capital equipment products and services by regularly contacting dental offices within a defined territory. He/she will work closely with other sales professionals to identify, qualify, and close equipment sales as a specialist in equipment sales. He/she will also coordinate the installation of equipment as well as initiate and manage new and remodeled dental office design projects.

**Major Duties**:
**Generate sales**:

- Responsible for driving profitable sales growth, across multiple equipment categories.
- Develops relationships with Doctors and key practice staff.
- Execute effective cold call strategies to acquire new accounts.
- Generates referrals from current customers and manufacturers’ representatives.
- Plans, coordinates, and schedules events such as technical demonstrations, promotional events, and co-travels.

**Sales planning**:

- Prepares for sales visits ahead of the meeting; develops general and client-specific sales strategies.
- Develops short and long term business goals.
- Actively seeks information regarding Patterson products and services, competitive intelligence and industry information.
- Analyzes customer’s business for needs and selling opportunities.

**Equipment and technology sales**:

- Coordinates with other Patterson sales professionals to demonstrate and sell equipment and technology.
- Proactively seeks opportunities to discuss equipment and technology solutions based on specific customer needs and emerging trends in the dental industry.
- Clearly explains benefits and features of equipment and technology solutions specific to the interests and needs of the customer.
- Communicates financial benefits of equipment purchases such as return on investment and tax advantages.
- Utilizes computer software to draw plans for new or remodeled facility projects.

**Project management**:

- Prepares project schedule and monitors the progression of new/remodeled facility projects to ensure on-time completion and accuracy.
- Evaluates project plans and blueprints, coordinates with designers and sub/contractors to inspect work, and makes suggestions for modification when necessary.

**Customer relations**:

- Provides post sale support to customers.
- Demonstrate proper use of products or equipment.
- Responds to customer queries, answers questions and solves problems in a timely fashion.
- Holds client relationship meetings to monitor satisfaction levels with Patterson’s service and support and illustrates all of the value-added services provided.
- Consult with customers in choosing real estate agents, general contractors and other service providers based on customer needs.
- Accurately enter customer orders in to order entry system for prompt delivery.
- Review and complete accurate sales records and reporting tools for all sales activity.
- Documents all customer interactions and potential sales opportunities.

**Job qualifications**:

- Bachelor's degree in any related field and 3 to 5 years' of business to business outside sales experience or equivalent combination of education and experience is preferred.
- A strong initiative with exceptional customer service, planning and organization skills.
- Effective interpersonal and communication skills with the ability to present and negotiate are required.
- Previous success attaining and exceeding sales goals is a plus.
- General computer proficiency including knowledge of MS Office is required.
- Possess a valid driver's license.
- 3+ years of dental industry experience preferred.
- Excellent oral and written communication skills in English.



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