Manager, Game Operations
1 week ago
**Company Summary**
Product Madness is a Global Powerhouse where the greatest mobile games and experiences are crafted by world-class talent. A top-grossing leader in free to play mobile games, we have more than 800 team members working across seven global talent hubs including London (headquarters), USA, Canada, Spain, Poland and Ukraine. With remarkable hit games including Heart of Vegas, Cashman Casino, Lighting Link and Big Fish Casino, we boast more than 50 million active users and 400 million downloads and counting.
We are Mad about games and the way they bring people together, and that passion and culture is what brings us together as a studio, connects us with our partners we collaborate with, and is what links us to our sister studios across the world.
Product Madness is an Aristocrat Technologies company within its digital game’s division of Pixel United.
**Job Posting Title**:
Manager, Game Operations
**Summary**:
As Game Operations Manager, you will be joining our amazing Product and Game Ops Team for two of our most successful games ((Big Fish Casino & Jackpot Magic Slots).
You will be tasked with optimizing CRM strategy, executing and analyzing daily events as well as live operations campaigns including: seasonal events, lifecycle programs, and managing customer communication. You will aim to improve player user experience, as well as increase engagement, monetization, and retention.
**What You'll Do**:
- Designing CRM strategy to optimize the performance of our sales, monetization & retention cycles, game launches, events, customer onboarding, etc.
- Understanding the performance of your activities, reporting on relevant KPIs and sharing the learnings with the wider business.
- Working closely with the Product Team to implement new features and maximize their performance post-launch.
- Coming up with innovative concepts to test via running LiveOps campaigns.
- Following industry trends and competitor offerings.
- Closely collaborating with other teams across the business: Art, Product, Data Science, Solutions, Social Media, VIP, Customer Service.
- Creating detailed art briefs and writing engaging marketing messages.
- Hands-on execution of in-app campaigns using bespoke in-house tools.
- Utilizing customer communication channels with relevant segmentation for maximum impact.
**What We're Looking For**:
**Required skills**:
- Extensive experience with LiveOps (CRM) management in a relevant industry - F2P and Social Casino games preferred.
- Knowledge of the market and understanding of how other companies engage their audience (F2P and/or Social Casino).
- Good understanding of how to utilize different communication channels to achieve best results.
- Experience managing multiple projects or campaigns at the same time with a strong sense of priorities to get things done in the most efficient way.
- Experience implementing and managing initiatives led by personalization, customer segmentation and LTV of customers.
**Who you are**
- You can own a project from idea, through execution, to data understanding and result presentation.
- You are super organized and have exceptional planning skills.
- You are detail oriented with a focus on delivering results.
- You are a self-starter, who takes initiative, with the ability to juggle multiple priorities under pressure and tight deadlines in a fast paced and changing environment.
- You have great interpersonal skills and are able to communicate effectively with your team members and other teams across the business.
- You love campaigns you create and have a creative mindset.
- You love data and KPIs and are able to synthesize complex data sets that help you make educated decisions to drive your efforts towards success.
**Mad Benefits**
- Flexibility: Fully flexible working schedules
- Health Benefits: Health care coverage starting on your first day of employment with competitive healthcare plans paid 100% by Product Madness
- Wellbeing: Employee Assistance Program (EAP) and virtual Health care offered through our healthcare provider + $300 Wellness bonus
- Financial Wellbeing: 100% match up to 4% on Group RRSPs + SuperShare eligibility where for every 2 Aristocrat Technologies (ATI) shares you buy, up to the set maximum, you will receive 1 for free (in 2 years’ time)
- Team Member Assistance Fund: Up to $1,000 annually in financial support if you fall on hard times and need financial assistance
- Learning & Development: 1 company-sponsored Linkedin Learning License for every team member + company-sponsored learning and development
**Why **Product Madness**?**
Product Madness is so much more than just a Pool table and a foosball game.
We believe in an honest and transparent approach with our teammates. Company wide weekly Town Halls, All Hands and strategy meetings are just a few ways in which we encourage an open and honest path to achieving complete transparency.
Despite a pandemic, there isn’t a day where we don’t feel connecte
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