Digital Marketing Assistant
5 months ago
**Who We are**:
Founded in 1979, Liteline Corporation is Canada’s leading and largest privately held lighting manufacturer. We specialize in LED lighting for North American residential and commercial markets. More specifically, we manufacture complete lines for architectural lighting, hospitality and retail verticals, office and commercial space, high rise residentials and more. With over 140 employees, Liteline is poised for strategic growth for years to come
**Who we are looking for**:
Reporting to the Channel Marketing Manager, the Digital Marketing Assistant’s key responsibilities include:
- Assist in creating and curating content for social media platforms, including but not limited to Facebook, Instagram, and LinkedIn. _Potentially adding in platforms such as Pinterest and TikTok_
- Monitor social media channels for engagement opportunities and respond to inquiries and comments in a timely manner.
- Collaborate with cross-functional teams to ensure consistency and alignment of messaging across all digital channels.
- Analyze performance metrics and generate reports to measure the effectiveness of digital marketing campaigns.
- Stay up to date with industry trends and best practices in digital marketing, recommending innovative strategies to optimize results.
- Bachelor’s degree in marketing, Communications, or a related field.
- Strong written and verbal communication skills, with a keen eye for detail.
- Basic knowledge of graphic design principles and experience with Canva.
- Analytical mindset with the ability to interpret data and derive actionable insights.
- A proactive attitude and willingness to learn in a fast-paced environment.
- Competitive pay commensurate with qualifications and experience
- Partial company match on employee contributions towards company group RRSP
- An opportunity to be part of an innovative, growing organization that supports learning and development.
**Job Types**: Full-time, Permanent
Pay: From $52,000.00 per year
**Benefits**:
- Casual dress
- Company events
- Dental care
- Disability insurance
- Employee assistance program
- Extended health care
- Life insurance
- On-site parking
- RRSP match
- Vision care
Schedule:
- Monday to Friday
**Education**:
- Bachelor's Degree (required)
**Experience**:
- Social media management: 1 year (required)
- Canva: 1 year (required)
- Digital marketing: 1 year (required)
Work Location: Hybrid remote in Richmond Hill, ON L4B 1E7
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