Marketing Manager

2 weeks ago

Oakville, Canada Direct Response Media Group Inc Full time

WHO WE ARE
- DRMG is a Fun, Family, and entrepreneurial-oriented company where every person in the company supports the overall success of the organization. Your work matters here and we need more people like you who can communicate well, build great relationships, and thrive in a complex and fast-paced environment. DRMG (Direct Response Media Group) has been helping businesses of all sizes boost sales and brand recognition through Targeted Direct Mail Campaigns for more than 20 years.

We are Canada’s leading Direct Mail company delivering a wide range of neighbourhood mail, including our widely recognized Money Saver brand to over 175 million homes annually. We are also a Canada Post Expert Partner, and their largest shared mail customer.

OUR PURPOSE
Helping Canadians save, businesses grow, and neighbourhoods thrive

OUR CORE VALUES
- We Practice Ferocious Customer Service- We Treat People Right-
- We Know How To Have A Good Time-
- We Are In This To WIN-
- The Team Is The Heart Of Everything-
- We Contribute To Our CommunitiesSUMMARY

AS A MARKETING MANAGER, YOU WILL MAKE YOUR IMPACT BY:
- Implementing comprehensive marketing strategies in alignment with DRMG's business goalsCollaborating with internal teams to ensure a cohesive and effective market approach-
- Overseeing the quarterly promotional plan, adjusting strategies based on market trends and performance data-
- Leading the creation and distribution of marketing materials, ensuring consistent brand messaging and maximum impact-
- Monitoring and analyzing market trends and competitors to identify challenges and opportunities-
- Spearheading customer segmentation and targeting strategies to optimize marketing efforts-
- Directing marketing and promotions for DRMG’s Group of Companies-
- Handling the marketing budget, ensuring effective allocation and maximizing ROI-
- Proficiently leading a team - ensuring success by providing adequate resources and offering insightful guidance to maximize productivity and achieve collective goals-
- Fostering a results-driven culture within the marketing team, encouraging innovation and continuous improvement-
- Living our core values and contributing with feedback, suggestions and ideas to make the company successfulYOU CAN EXCEL AS A MARKETING MANAGER IF YOU HAVE:
- A Bachelor's degree in Marketing, Business, or a related field-
- A minimum of 5 years’ experience in a marketing management role, preferably within a similar industry-
- Proven track record of developing and executing successful marketing strategies-
- Strong understanding of digital marketing, direct mail, content creation, and analytics-
- Excellent leadership, communication, and interpersonal skills-
- Ability to think creatively and analytically to solve complex problems-
- Proficient in marketing software and tools, including CRM systems and analytics platforms-
- A passion for sustainability and an understanding of its importance in modern marketing-
- Experience in Netsuite is an assetWHAT’S IN IT FOR YOU- The opportunity to be a part of a collaborative, fast-paced environment with a team that consistently provides a high level of service to clients and internal departments.-
- Involvement with a team that demonstrates integrity, respect, and trust as part of our core values which we practice every day - WE TREAT PEOPLE RIGHT-
- A culture of transparency, where team members are involved in important conversations and encouraged to bring new innovative ideas to the team. We believe in our employee’s skills and abilities-
- A high level of collaboration with a team that is eager to help you succeed in your role and grow in your career. - THE TEAM IS THE HEART OF EVERYTHING-
- A fun working environment with the opportunity to participate in our cultural activities including seasonal campaigns to give back to our community, ping-pong tournaments, team lunches, and online trivia - WE KNOW HOW TO HAVE A GOOD TIME & WE CONTRIBUTE TO OUR COMMUNITIES-
- Flexibility to work in a hybrid work environment, working 3 days per week in our creative office space (with Eddie & Sophie, our two office dogs) located in Oakville, and 2 days from home.-
- A health care spending account for you and your family, and paid time-off. We want our team to be happy and healthy-
- Gain meaningful work experience working with a passionate Canadian organization that has proudly been serving Canadian businesses for over 18 years - WE PRACTICE FEROCIOUS CUSTOMER SERVICE

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