Staff Consultant, Client Success

4 days ago


Vancouver, Canada Cardinal Path Full time

Company Description

Merkle Cardinal Path, part of Dentsu Aegis Network, is a leading digital analytics and digital marketing firm focused on delivering insight, understanding, and outcomes that create a competitive advantage for our clients. We engage at the strategic, business, and technical levels to generate tangible and quantifiable value for our partners. Merkle Cardinal Path’s mission is: To know. To Share. To be our Partners’ competitive advantage. And our company culture reflects the importance of our people's expertise, wellness, and happiness in everything we do.

Merkle Cardinal Path is rapidly expanding its Google Marketing Platform strategy with our clients, including media strategy, activation, platform management, analytics, and managed services to deliver transformational outcomes.

**Job Description**:
**Overview of the Opportunity**:

- The Client Success (CS) Consultant will work within our Center of Excellence unit, supporting clients that leverage the Google Marketing Platform. Your core activities include onboarding clients, supporting them through the adoption phase, ongoing value creation, measurement and reporting on value added and health of client accounts, support with adapting and fine-tuning projects for organic growth.

**Duties and Responsibilities**:

- Engage proactively with enterprise and government clients using the Cardinal Path Center of Excellence engagement framework model
- Understand and document client’s business flow with a deep understanding of use cases to leverage our products and services to support their business
- Experience with mapping client stakeholders with a plan to move up the client’s organizational ladder to build a solid relationship
- Evaluate how clients manage their Google Marketing Platform product suite, identify gaps and strategize processes and tools to fill those gaps
- Promote and advocate awareness of the latest products and services Cardinal Path releases
- Work with cross-functional teams (client services, sales operations, finance, implementation, project management, analytics and insight, digital transformation, digital intelligence)
- Work directly with COE department lead to derive data-driven insights/intelligence to run focused and result oriented client engagement, organic growth, and delivery plans
- Own key metrics: increase product/service adoption, client retention, and organic revenue
- Use client management tool (NetSuite, Box, GSuite, SalesForce) - training will be provided forecast revenue on each account and report to Finance Department
- Coordinate renewal contracts in collaboration with the Sales Operations Department
- Promotes the mission and values of the organization both internally and externally.

**Qualifications**:

- Bachelor’s degree in business, analytics, marketing or related field
- 3-5 years of experience across a combination of agency and publisher/ad-tech sales-side roles
- Very strong written and verbal presentation/communication skills (essential)
- Self-starter who can own ongoing client success for enterprise clients
- Ability to report and share client’s status on a timely/ pre-defined interval
- Proven record of establishing themselves as strategic trusted advisor to clients
- Ability to identify at risk clients, manage complex conversations and strategically mitigate risk
- Adept at delivering client-facing presentations, including ability translate technical solutions into client-facing solutions that connect with client’s business needs
- Skilled at developing and incorporating sales opportunities organically within client discussions; has an innate drive to sell and win
- Knowledge of key marketing delivery and reporting platforms including Google Analytics, Campaign Manager, Search Ads 360, Display and Video 360, Optimize, Data Studio, and BigQuery
- Familiarity with data science/modeling concepts and uses in service of media and marketing decision-making a plus
- Ability to prioritize and multitask effectively without compromising delivery

**Participation within the Team**:

- We have a good time
- We own our work
- We take responsibility for understanding the ask of us and ask questions where clarity is needed
- We manage our own timelines and raise flags as early as possible for missing of deadlines
- We acknowledge mistakes as they happen
- We treat each other with respect
- We seek help with conflict if needed
- We seek learning opportunities constantly
- We raise our hand when we need more work
- We raise our hands when we think can provide input or value to a project or initiative
- We seek feedback and see it as a gift
- We respect each other’s time
- We come prepared for meetings
- We are conscious of internal and client facing meeting times, agendas and allotted times

Additional Information

LI-MZ1



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