Marketing and Communications Consultant

1 month ago

Waterloo, Canada Sun Life Full time

You are as unique as your background, experience and point of view. Here, you’ll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do. Discover how you can make a difference in the lives of individuals, families and communities around the world.

**What will you do?**
- Support the creation, delivery and execution of Sun Life and Sun Life Global Investments brand campaigns, aligned with the overall brand strategy.
- Coordinate the overall project management of each campaign, ensuring accountabilities and stakeholder alignment is communicated.
- Support the manager in the development of brand marketing plans, campaigns, and messaging. Establishing metrics and evaluation methods to measure the success of each campaign.
- Ensure all aspects of delivery are tracked. Executing strategic tasks and monitoring outcomes.
- Manage partnerships by collaborating with partners and internal creative production team for full funnel creative presentations.
- Maintain and manage timelines and budgets and be active in weekly/monthly project status reviews.
- Provide support for post-campaign reporting, preparing reports and marketing presentations for different stakeholders.
- Assist on initiatives by collaborating with colleagues across the business to ensure a consistent brand voice and presentation.
- Producing the necessary marketing materials that maintain strict adherence to regulatory guidelines.
- Work closely with agencies and in-house teams to optimize media buying efforts.
- Produce videos and lead the creation tasks including editing, trimming, and reviewing video footage prior to publishing.
- Maintain, build, and develop channel forecasts and budget recommendations.

**What do you need to succeed?**
- Excellent organizational skills with the ability to juggle multiple projects at once.
- Communication skills to effectively communicate with many individuals, including staff members and other managers.
- Decision-making skills for choosing between competing marketing strategies.
- Interpersonal skills for dealing with a wide range of people in various roles both within and outside of the organization.
- Organizational skills for managing time and budgets efficiently.
- Solution-oriented mindset.
- Strong analytical and problem-solving skills.
- Project management expertise.

**What will be nice to have?**
- 3+ years' experience in a marketing position.
- Degree in marketing and/or business.
- Industry-specific certification is beneficial.
- Brand management experience considered a strong asset.

**What is in it for you?**
- Flexible Benefits from the day you join to meet the needs of you and your family
- Pension, stock, and savings programs to help build and enhance your future financial security
- Being part of our analytics community, where we share best practices and broaden skill sets
- We’re proud to be a **Best Workplace for Hybrid Work** by Great Place to Work® Canada

At Sun Life we strive to create a flexible work environment where our employees are empowered to do their best work. Several flexible work options are available and can be discussed throughout the selection process depending on the role requirements and individual needs.

We thank all applicants for showing an interest in this position. Only those selected for an interview will be contacted.

**Salary Range**:
53,800/53 800 - 87,400/87 400

**Job Category**:
Marketing

**Posting End Date**:
31/03/2024

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