Marketing Manager

3 weeks ago


Richmond, Canada Herbaland Naturals Full time

**Who we are**:
Herbaland's mission is to bring health and wellness to everyone by creating natural health products that are functional, sustainable, and environmentally friendly, all while ensuring prosperity for our employees. We are committed to creating products you can trust by using only the best, ethically sourced ingredients, minimizing our impact on the planet, while also supporting and giving back to our community.

This is the root of who we are and what we do, and recruiting is a part of how we can achieve that. Our hopes are that all our employees share the same mindset and perseverance towards our shared goals.

**Summary**:
The Marketing Manager’s responsibilities include managing and enhancing the company’s brand or reputation in the public’s eye, ensuring brand consistency, providing support for customers, supervising, leading and working with the Marketing department to achieve their targets. This is a full-time, in-office position based in Richmond, BC.

**Equal Employment Opportunity**
Herbaland provides equal employment opportunities in all its recruitment and selection processes. All qualified applicants will receive consideration for employment without any discrimination based on race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other factors prohibited by law.

**Core Competencies**:

- Consumer/Customer Focus
- Communication
- Teamwork
- Problem solving
- Accountability and dependability
- Ethics and integrity

**Job Duties**:

- Work with the marketing team to create, deliver, edit and optimize all marketing materials
- Develop annual marketing and communications plans that align with the organization’s strategic goals
- Lead the development of company wide social media management standards, policies and rules of engagement
- Build and manage the company’s social media profiles and presence
- Provide nutritionist articles and support for customers
- Collaborate with designers and external influencers and industry experts to produce relevant content that meets the needs of our audience
- Assist with all aspects of executing marketing events, tradeshows and customer events
- Prioritizes sustainability and the environment when engaged in business relations
- Other duties as assigned

**Requirements**:

- Minimum 6 years Marketing experience in Nutraceutical/Health and Wellness industry
- Minimum 3 year experience as Marketing Manager - Nutraceutical/Health and Wellness industry preferred
- Experience as nutritionist preferred
- Knowledge/experience hosting events, tradeshows, branding promotion and sampling
- Leadership, negotiation, and interpersonal skills
- Excellent communication skills (written, verbal & listening)
- Hard-working, proactive and a team player
- Highly motivated and able to work independently
- Working knowledge of Microsoft Office, with other general computer skills
- Able to effectively communicate both verbally and in writing
- Strong attention to detail
- Able to deal with people sensitively, tactfully, diplomatically and professionally at all times
- Reduce environmental impact whenever possible

**Work Conditions**:

- Full-time, Monday to Friday availability
- Sitting/walking throughout the day
- Working on a computer for most of the day
- Overtime may be required
- Travel to the site and off-site locations will be required
- Work both indoors and outdoors at tradeshows/demos
- Have good attendance and safety record

**Training**
On the job training will be provided and evaluated upon completion.

*
Benefits and Compensation*
- Competitive compensation plan
- Annual performance bonus
- Free products so you can perform at your best and promote a healthy lifestyle
- Extended health benefits plan - including life insurance, health, dental and vision
- Additional week of vacation after 3 years of employment
- 5-Year of employment bonus
- Herbaland scholarships and education fund
- Referral bonus program incentive
- Fitness/sports league subsidy
- Paid volunteer days
- Summer food truck free lunch


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