Digital Marketing Coordinator

3 weeks ago


Québec, Canada Tripar inc Full time

**Digital Marketing Coordinator**

**Job Summary**

Tripar Inc., a leader in metal stampings and metal fabrication for over 70 years, located in Montreal’s East End is searching for a passionate and self-driven digital marketing coordinator to work alongside our Marketing Team to drive prospective clients to Tripar. The Digital Marketing Coordinator will develop original social media content and suggest creative ways to attract more customers, and constantly improve the company’s online presence and brand awareness across all forms of media. Their expertise will be crucial in driving the success of our digital marketing strategy. Ultimately, they should be able to increase web traffic and customer engagement metrics aligned with broader marketing strategies. They will also assist with various marketing projects both for external and internal audiences. Other duties may be assigned as necessary.

**Main Tasks**
- Coordinate & design all activities related to the creation and deployment of the company’s monthly e-communication channels (Newsletters, Articles, New Product bulletins and TriparTech’s)
- Manage LinkedIn:Publishing posts in a timely manner

Supporting other Tripar members with their LinkedIn profiles
LinkedIn mining to find companies that meet Tripar client profile
- Updating Tripar’s promotional material and product bulletins,
- Expanding, coordinating, and posting on the company’s social media accounts;
- Optimize SEO
- Update existing web and catalog pages, or create new ones, with content provided by the Marketing Team
- Assist in content development for the website.
- Keep the team in the loop on the latest marketing activities/strategies on social media and website,
- Coordinate translations of web content, stay up-to-date with the latest digital marketing trends and industry best practices
- Bring new ideas and concepts that Tripar may not be using

**Skills and Qualifications**
- Bachelor’s degree in marketing, advertising, or communications
- Knowledge of both digital and traditional marketing; content marketing, and social media marketing
- Knowledge and real world experience in SEO
- Excellent copywriting, communication, and presentation skills
- Good knowledge of WordPress & CANVA is an asset
- Ability to shoot as well as edit video and/or product pictures is an asset
- Bilingualism - in French/English in order to prepare campaigns in both languages is an asset

**Additional skills**
- Autonomy and versatility
- Dynamic and resourceful
- Relational skills
- Creative
- Adaptable
- Good judgment
- Punctuality
- Sense of responsibility

**Benefits**:

- Company pension
- Flexible schedule
- Wellness program
- Work from home

Schedule:

- Monday to Friday

Work Location: Hybrid remote in Montréal, QC H1C 1G1

Expected start date: 2023-09-05



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