Marketing Project Manager

6 months ago


Québec, Canada Garant Full time

Temps plein | 39 Heures

Nous recherchons un.e chargé.e de projets marketing B2C et B2B dynamique pour rejoindre notre équipe marketing. Si tu es passionné.e par le marketing, que tu as un esprit créatif, et que tu souhaites travailler dans un environnement collaboratif et stimulant, cette opportunité est pour toi Tu seras responsable de la gestion quotidienne de projets tant numériques que traditionnels sous la supervision de la coordonnatrice marketing. Ton objectif sera de concevoir et gérer divers mandats pour stimuler la croissance de la marque Garant à travers le Canada, tant auprès des consommateurs que de nos clients. Tu aimes avoir un rôle de conseil tout en étant « hands-on » dans les projets et les faire avancer selon les objectifs? Alors rejoins-nous

**RESPONSABILITÉS**:
**B2C**:

- Gérer et coordonner des projets marketing de A à Z, en assurant le respect des délais, des budgets et le suivi des KPI.
- Être la personne responsable des médias sociaux : filmer des vidéos pour TikTok, rédiger les publications LinkedIn et travailler les briefs pour l’agence responsable des publications sur Facebook, Instagram et TikTok.
- Concevoir et créer des campagnes d'infolettres mensuelles attrayantes.
- Rédiger des articles de blogue et développer des catalogues pour aider les consommateurs et les clients dans leur découverte d’outils.
- Gérer les demandes de commandites.
- Bâtir des partenariats stratégiques avec des entreprises et des influenceurs qui vont contribuer au rayonnement de la marque.
- Identifier les besoins visuels et élaborer des briefs pour les graphistes.
- Planifier et préparer les shootings photo et vidéo saisonniers.
- Mettre de l’avant nos initiatives marketing RH dans notre intranet via la rédaction de publications.
- Contribuer à la planification, à l'organisation et à l'animation d'événements.

**B2B**:

- Concevoir et rédiger divers documents et outils de promotion.
- S’assurer du respect de l’utilisation de notre image de marque du côté de nos clients
- Gérer la planification de la présence de Garant à divers salons commerciaux.
- Préparer l’infolettre mensuelle s’adressant à nos clients B2B.
- Coordonner la création de publicités digitales et traditionnelles.
- Mettre sur pied de nouveaux outils pour supporter l’équipe des ventes dans l’atteinte des objectifs.
- Effectuer toutes autres tâches connexes requises par la nature de la fonction.

**PROFIL DU TITULAIRE**:

- Détenir une formation universitaire en marketing ou en communication.
- Posséder un minimum de trois (3) ans d’expérience dans un rôle similaire.
- Connaissance des principes de base en rédaction SEO (un atout).

**TRAITS DE PERSONNALITÉ**:

- Bilingue
- Excellent sens de l’organisation
- Bonne capacité à gérer plusieurs dossiers à la fois
- Excellent communicateur, avec de fortes aptitudes en rédaction
- Capacité à travailler en équipe
- Soucis du détail
- Orienté action, initiative et proactivité
- Esprit d'analyse et de synthèse


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