Director, Marketing ~ Permanent, Full Time

3 months ago

Calgary, Canada West Works & BluElephant Full time

**Details**:
**Location**:Calgary, AB

**Type**:Permanent (Full time)

**Work model**: Hybrid - onsite 3 days per week

**Target start date**:asap

**Experience level**: Senior

**Reports to**: Chief Executive Officer

**The Position**

Reporting to the Chief Executive Officer, the Director, Marketing is a strategic leader for shaping and executing the overall marketing strategy. You will lead a dynamic team and collaborate across departments to drive brand awareness, client acquisition and revenue growth. This role requires a combination of strategic thinking, leadership skills and a deep understanding of modern marketing practices including digital marketing activities.

**Key Accountabilities Include**:

- Develop and lead the Marketing strategy and priorities in line with how they relate to the overall company strategies and priorities.
- Work with the CEO to set the marketing vision and advance the implementation of national & local digital marketing tactics with intent focus on paid search, paid social, programmatic, display, mobile, affiliates, and other channels that drive qualified traffic and conversion to the website.
- Lead web and digital marketing strategies that drive acquisition and revenue, including organic growth across all channels and platforms.
- Increase offerings by innovating and expanding on programs.
- Own and optimize marketing and agency budgets to increase marketing margins via decreased lead spend per unit, increased likelihood of conversion, and highest possible revenue.
- Develop a strong and effective internal and external communications strategy to align to brand, to increase sales, drive client satisfaction and improve employee awareness of key initiatives.
- Develop an effective client feedback program to gauge satisfaction and advocacy. Share results across the company to support the delivery of an excellent client experience.
- Collaborate with other departments including sales, to ensure alignment of marketing initiatives with overall business objectives.
- Provide insights and feedback to internal teams based on market trends and client feedback.
- Be a great partner and effectively manage external partners/vendors with efficiencies gained.
- Support and strengthen your team: Retain and attract top talent, stay ahead on market trends/new tools, coach, establish career paths, and build a productive, enjoyable team environment.
- Understand the competitive landscape and adjust campaigns to respond to a dynamic market.

**Education, Skills and Experience**:

- Bachelor's degree, MBA preferred
- 10+ years' experience with progressive general management responsibilities in marketing including at a senior management or Director level.
- eCommerce / B2C business experience and deep performance digital marketing experience in a high-paced, rapid growth environment.
- Proven track record of successfully leading and executing comprehensive marketing strategies
- Excellent people skills, with experience managing a dynamic team
- Strong understanding of digital marketing, including SEO, SEM, social media and leveraging partner networks. Strong
- Experience and success working with a digital marketing agency
- Strong leadership and team management skills, with experience building and scaling marketing teams.
- Must have analytical skills with the ability to leverage data to drive decision-making.
- An entrepreneurial mindset with the rigor and discipline to build the business and creative competencies that will allow us to stand out in the market
- Exceptional interpersonal, communication and presentation skills - ability to work with a wide range of business stakeholders

**Job specific competencies**:

- Critical thinking to assess situations that requires higher level intervention
- Strong analytical skills when addressing situations to determine appropriate solution or outcome
- Demonstrated excellent written and verbal communication skills to handle and respond to different situations
- Superior Customer Service skills when dealing with internal and external stakeholders
- Works collaboratively with team members and others
- Operates with high attention to detail to meet or exceed team goals
- Accountability
- takes personal ownership and responsibility for the quality and timeliness of work commitment
- Continuous learner

**Core Competencies**
- Adhering to principles and values
- Working with People
- Persuade and Influence
- Organizational Awareness
- Presenting and Communicating Information
- Critical analysis
- Assertiveness and Accountability
- Emotional Intelligence and Maturity

  • Director of Marketing

    3 months ago

    Calgary, Canada GrowME Marketing Full time

    GrowME is a dynamic and innovative marketing agency dedicated to delivering exceptional results for our clients. We are now seeking a highly skilled and strategic Director of Marketing to take the lead in promoting our agency’s brand and services. **Responsibilities**: - Develop and implement a robust brand strategy that aligns with our agency’s...

  • Marketing Director Lead

    7 days ago

    Calgary, Alberta, Canada Integrated Marketing Platform Inc. Full time

    Job Title: Marketing Director LeadThe highly motivated Director, Business Development will be responsible for senior level B2B sales and driving increased revenue by recruiting and inspiring a team of Marketing Consultants.About the Role:To stay at the forefront of the rapidly changing marketing industry while building new sales opportunities.To report to...

  • Director of Community Services

    2 weeks ago

    Calgary, AB, Canada Calgary Drop In & Rehab Centre Society Full time

    CultureSmith is honoured to partner with the Calgary Drop-In and Rehab Centre in their search for a new Director, Employee Services to join their leadership team. The Calgary Drop-In and Rehab Centre (“the DI”) provides services to adults at risk of or experiencing homelessness including: low-barrier, housing-focused shelter; health and recovery...

  • Executive Director

    3 months ago

    Calgary, Canada Revera Inc. Full time

    h3>Executive Director - Retirement Residence Apply at locations: McKenzie Towne Retirement - Promenade Park S. Calgary, AB T2Z 4A5 Time Type: Full time Posted on: Posted Yesterday Job Requisition ID: R13696 Cogir Senior Living manages retirement residences across the country. We offer a range of senior living options including independent living, assisted...

  • Full-Time DIRECTOR OF BUSINESS DEVELOPMENT

    2 weeks ago

    Calgary, Canada Horizon North Full time

    Reporting to the Director of Sales, WAFES, Western Canada, this full-time position is responsible for obtaining profitable results ensuring that sales, revenue growth, and client retention strategies are met. The Director, Business Development will be a key contributor in the development and execution of Horizon North’s sales strategy. This role will...

  • Director - Full Time / À Temps Plein

    3 weeks ago

    Calgary, Canada Government of Alberta Full time

    h3>Director, Business Relationships & ImplementationJob InformationJob Title: Director, Business Relationships & ImplementationJob Requisition ID: 64622Ministry: Energy and MineralsLocation: CalgaryFull or Part-Time: Full TimeHours of Work: 36.25 hours per weekPermanent/Temporary: PermanentScope: Open CompetitionClosing Date: November 22, 2024Classification:...

  • Strategic Content Director

    16 hours ago

    Calgary, Alberta, Canada GrowME Marketing Full time

    About UsGrowME Marketing is a dynamic marketing firm seeking an experienced Strategic Content Director - Digital Marketing Expert to lead our content creation efforts.Job SummaryThis is a highly rewarding opportunity for a creative professional with exceptional writing and storytelling skills to join our team and develop engaging content that drives...

  • Content Director

    2 days ago

    Calgary, Alberta, Canada GrowME Marketing Full time

    We are seeking a seasoned Content Director to spearhead our copywriting team and lead the development of innovative content strategies.The ideal candidate will be a creative visionary with a passion for storytelling, a deep understanding of website copy best practices, and a proven track record in leading cross-functional teams.Key Responsibilities:Lead the...

  • Senior Marketing Director

    3 weeks ago

    Calgary, Alberta, Canada Kramer Direct Ltd. Full time

    We are seeking an experienced Senior Marketing Director to join our team at Kramer Direct Ltd.Job DescriptionThe ideal candidate will have a strong background in marketing, with a minimum of 2 years of experience in a similar role. They will be responsible for developing and implementing effective marketing strategies to drive business growth and improve...

  • Executive Assistant

    4 weeks ago

    Calgary, Canada Kaizen Lab Inc. Full time

    p>Position Title: Senior Executive Assistant Position reports to: President & CEO Position status: Full-Time Position category: Permanent Location: Calgary, Alberta (100% In-Office) Work hours: Monday – Friday 8am – 5pm (40 hours/week) Join Calvert Home Mortgage (CHMIC), where our people-first approach sets us apart. We’re a full-service alternative...

  • Director, Marketing and Communications

    2 months ago

    Calgary, Canada Ambrose University Full time

    **Only those selected for an interview will be contacted.** **Position Summary** The Director of Marketing and Communications is responsible for managing media relations, writing and editing content, managing Ambrose’s brand, developing annual campaigns, managing crisis communications, and overseeing various Communications projects. The Director is...

  • Director, Business Development, Hybrid, Full-time

    4 weeks ago

    Calgary, Canada ClaimsPro LP Full time

    Company: ClaimsPro LP Director, Business Development, Hybrid, Full-Time (Calgary, AB) As part of the National Business Development team, the Director, Business Development will be responsible for driving net new and organic business, ensuring highly productive client partnerships are maintained. This role encompasses responsibility to ensure that Claimspro...

  • Director of Business Development and Marketing

    4 weeks ago

    Calgary, Alberta, Canada JL13 Full time

    Job DescriptionWe are seeking an experienced Director of Business Development and Marketing to join our team at JL13. This is a permanent, full-time position offering a competitive salary ranging from $105,000 to $170,000 per year.About the RoleThe successful candidate will be responsible for developing and implementing business development and marketing...

  • Executive Director

    4 weeks ago

    Calgary, Canada Pacekids Programs Full time

    h3>Managing Director, HR and Engagement Employer-paid health and paramedical benefits for full-time employees Paid observance of thirteen holidays and December office closure (working days December 27-31) Support for professional development including in-house learning and development.Provide leadership and direction in the creation, implementation and...

  • Administrative technician

    7 days ago

    Calgary, Canada ENGINEERINGUK Full time

    p>Sector: Finance and AccountsRole: Manual SkilledContract Type: PermanentHours: Full TimeInspirational, innovative and entrepreneurial - this is how we describe our empowered teams. Providing business strategies and solutions, we are a leading national accounting, tax and business advisory firm in Canada. Entrepreneurial to our core, our talented team...

  • Market Operations Director

    3 weeks ago

    Calgary, Alberta, Canada CAP LIQUOR LTD Full time

    Job SummaryWe are seeking an experienced Market Operations Director to lead our team at CAP LIQUOR LTD. This is a full-time position responsible for managing staff, assigning duties, and driving daily operations.About the RoleThis dynamic role requires a strong leader who can plan, organize, direct, control, and evaluate daily operations. You will determine...

  • Director of Field Marketing

    3 weeks ago

    Calgary, Canada Royal Bank of Canada Full time

    p>As Director, Mid-Market Leverage & Infrastructure Finance, you play a key role in the realization of Corporate Client Group (CCG) objectives through the structuring, delivery and management of leveraged lending principally to Private Equity (PE) owned/backed companies. You will have a particular focus on PE and Structured Finance. The CCG Mid-Market...

  • Marketing Account Manager

    3 months ago

    Calgary, Canada In Front Marketing Full time

    In Front Marketing is a data driven digital agency - located in the heart of Inglewood in Calgary, we have over 3000 sq ft. of modern office space. We are a vibrant team with a love for dogs, sports and everything advertising. We are on the hunt for a marketing account manager with experience selling website design, seo and advertising solutions. Are you...

  • Director of Marketing and Public Relations

    4 months ago

    Calgary, Canada Pomeroy Lodging LP Full time

    **Director of Marketing and Public Relations** Pay: Salary **Location**: Alaska (USA) and Canadian Rockies (Canada) **Position Type**: Full-Time **About Us**: We operate two premier mountain resorts, one located in the stunning wilderness of Alaska and the other nestled in the breathtaking Canadian Rockies. Each resort offers unique amenities, including...

  • Director of Marketing

    3 months ago

    Calgary, Canada Aimsio Full time

    **About Aimsio** Aimsio is a leading field operational management platform designed for heavy industries. Our customers across North America have processed over $7 billion on the platform, managing over 25,000 crew workers through Aimsio! **About You**: The Director of Marketing at Aimsio reports directly to our CEO and is an integral member of the...