Digital Marketing Strategist

3 months ago


Edmonton, Canada The Brick Full time

Is this job for you?:
Do you believe in putting the customer first?

Are you good at building relationships?

Do you have outstanding organizational skills?

Reporting to the Senior Marketing Manager, this position will play a key role in the execution and development of digital marketing initiatives. You will achieve success in this role if you have strong analytical skills, are creative and dynamic, a team player with a strong sense of urgency, high attention to detail and superior verbal and written communication skills. The Digital Marketing Strategist will be tasked with analyzing user experience data, initiating digital projects, reporting on planned and current strategies, leading effective digital marketing strategies, and ensuring that projects are executed within budget. You will play a pivotal role in growing our business and improving user experience.

**Responsibilities**:

- Assist in developing campaign strategies for The Brick Brand across all digital channels
- Update online analytics using various reports, such as Google Analytics, to generate an ROI and KPI’s on each campaign.
- Analyzing reports and results to improve all digital campaigns, both during and after the campaign has ended.
- Maximize online exposure through search engine marketing, display, online video, digital flyers, and other areas of online advertising; make recommendations for best practices of all available channels.
- Write ad copy for Google advertising and Facebook advertising campaigns
- Assist in scheduling, planning, executing, and tracking digital campaigns internally and with our outside vendors in various channels.
- Create digital marketing ad spec documents for all paid digital media.
- Assist in online marketing research and road-map planning with our third-party partners
- Monitor, evaluate, and report on competitor activities; make recommendations based on findings or opportunities discovered
- Find ways to improve account performance based on goals, trends, and key metrics

Qualifications:

- Post-Secondary Education in Marketing, Communications, or relevant workplace experience.
- Previous proven experience in digital marketing and campaign management.
- Previous agency experience considered an asset.
- Bilingual in English and French considered an asset.
- Minimum 5 years’ experience running Google Ads, YouTube Advertising and Facebook Advertising campaigns
- Minimum 5 years’ experience working in Google Analytics, and other ROI measurement tactics
- Proven success in running SEM, YouTube and Facebook Advertising campaigns.
- Strong analytical and decision-making skills
- Strong writing and web research skills, excellent communication, and interpersonal skills.
- The ability and passion to pursue/explore new mediums to engage with.
- Strong attention to detail.
- Superior organizational skills
- Strong analytical and decision-making skills
- Ability to work with a team and under pressure with constant changes and deadlines

Why The Brick?:

- A flexible and comprehensive benefits package, including Health, Dental and Paramedical Services for you and your family
- Competitive remuneration package that will commensurate with experience
- Career progression potential with plenty of access to ongoing personal and professional development
- Employee discounts
- A dynamic environment to showcase your leadership talents.

**_

Attach your CV and tell us why you would be a great fit at The Brick

**_



  • Edmonton, Canada g[squared] Full time

    **Role Description: Digital Marketing Strategist** **(Contract, Fixed-Term, Part-Time)** About Us As one of Alberta’s most accomplished business strategy, branding, marketing, and communications firms, g[squared] has been providing world-class services to hundreds of clients—of all sizes and across nearly every industry—for more than 28 years....


  • Edmonton, Alberta, Canada Zhoudong Logistics Full time

    Job DescriptionZhoudong Logistics is seeking a highly skilled Digital Marketing Strategist to join our team. As a key member of our marketing department, you will be responsible for developing and executing comprehensive marketing strategies to drive business growth and increase brand awareness.Responsibilities:Develop all kinds of events for publicity,...


  • Edmonton, Alberta, Canada Rupertsland Institute Full time

    About Rupertsland Institute">Rupertsland Institute is an affiliate of the Métis Nation of Alberta, with a triple mandate in education, training, and research. Our decentralized network consists of 10 METI-Service Centres, a Corporate Head Office in Edmonton, and two mobile service units, delivering quality services to over 140,000 Alberta Métis.">Role...


  • Edmonton, Canada Youth Empowerment & Support Services Full time

    **Digital Communications Strategist** **Full Time** **Positions available: 1** This role is an important part of the YESS Marketing and Communications department whose purpose is to drive impactful communication and fundraising efforts for YESS. The Digital Communications Strategist, is pivotal in devising and implementing comprehensive digital strategies...


  • Edmonton, Alberta, Canada Alberta Motor Association Full time

    At Alberta Motor Association, we are seeking a highly skilled Digital Product Strategist to join our team in Edmonton South (Hybrid). As a key member of our digital product development team, you will play a critical role in shaping the future of our digital properties.We are looking for someone with a passion for innovation and a love for staying ahead of...


  • Edmonton, Canada TrueNorth Digital Full time

    TrueNorth Web Agency is seeking a highly motivated and skilled Digital Marketing Specialist to drive the success of our clients' online presence. As a key player in our marketing team, you will be responsible for developing and implementing effective digital marketing strategies that elevate brand awareness, engagement, and conversions. ROLE +...


  • Edmonton, Canada Youth Empowerment & Support Services Full time

    Full Time **Positions available**: 1 This role is an important part of the YESS Marketing and Communications department whose purpose is to drive impactful communication and fundraising efforts for YESS. The Digital Communications Strategist, is pivotal in devising and implementing comprehensive digital strategies to enhance our online presence, boost...


  • Edmonton, Canada BubbleUP Marketing Full time

    Does adding negative keywords before you launch a campaign bring a smile to your face? Does a Google algorithm change mess with your internal rhythm? If we say long tail and short tail, do you know we aren’t just talking about dog breeds? Do you obsess over UX and creating websites that convert? Do you keep up to speed on all the latest search engine...

  • Digital Marketer

    7 months ago


    Edmonton, Canada BubbleUP Marketing Full time

    **About us** BubbleUP Marketing is a full service Marketing Agency in west Edmonton, AB. We are innovative, creative, curious, and fun. While we expect a lot from our team, we also promote top-notch workplace culture and values, which are the center of who we are. Our work environment includes: - Work-from-home days (following probation) - Growth...

  • Digital Marketer

    7 months ago


    Edmonton, Canada ADXWEB Marketing Inc. Full time

    We are looking for a full-time Digital Marketing Manager to join our team. Company Description ADXWEB Marketing is a full-service marketing company that helps small local businesses reach their maximum potential. We specialize in print, digital marketing and business consultation. We pride ourselves on having a light, stress-free environment. Job...


  • Edmonton, Alberta, Canada AV EXTERIOR LTD] Full time

    We are seeking a Senior Marketing Strategist to join our team at AV EXTERIOR LTD. As a key member of our marketing department, you will play a crucial role in developing and executing marketing strategies that drive business growth.Job DescriptionThe ideal candidate will have a proven track record of success in marketing management, with a strong...


  • Edmonton, Canada Pixel Army Full time

    Pixel Army is seeking a dynamic Lead Strategist for our studio based in Edmonton, AB, to spearhead exceptional marketing strategies and play a pivotal role in account management. We work with businesses of all sizes representing a wide range of industries, providing unique solutions for unique requirements. As a collaborative and inclusive team, we value...

  • Learning Strategist

    6 months ago


    Edmonton, Canada CSS Full time

    Are you looking for an inviting and exciting career opportunity? Do you want to positively contribute to an organization that serves the community? If the answer is “Yes!" this is the job for you! Catholic Social Services is currently recruiting for a full time, contract, 40 hours per week, Learning Strategist to join our head office in Edmonton, AB. This...


  • Edmonton, Canada BubbleUP Marketing Full time

    **All applicants must currently reside in Edmonton (area) and be available for in-person work.** Does adding negative keywords before you launch a campaign bring a smile to your face? Does a Google algorithm change mess with your internal rhythm? If we say long tail and short tail, do you know we aren’t just talking about dog breeds? Do you obsess over UX...

  • Marketing Manager

    6 months ago


    Edmonton, Canada BubbleUP Marketing Full time

    Do the words campaign, creativity, and results make you tingly and happy? Do you find yourself daydreaming of presenting clients innovative and trendy campaign ideas? Does achieving company growth give you an extreme sense of accomplishment? If you answered yes to the previous questions, read on! We are looking to add a Marketing Manager to add to our team....

  • Brand Ambassador

    3 hours ago


    Edmonton, Alberta, Canada RECRUITMENT PARTNERS INC. Full time

    **Job Title:** Brand Ambassador - Marketing and Communications StrategistCompany Overview:At Recruitment Partners Inc., we are dedicated to delivering exceptional recruitment solutions that drive business growth. Our team of experts is passionate about connecting top talent with innovative companies.Estimated Salary: $65,000 - $85,000 per yearJob...


  • Edmonton, Alberta, Canada TANEJA REAL ESTATE GROUP LTD] Full time

    OverviewTaneja Real Estate Group Ltd is a forward-thinking organization committed to providing exceptional services in real estate. As a Senior Marketing Strategist, you will play a key role in driving the company's marketing efforts and contributing to its growth.SalaryThe estimated annual salary for this position is $65,000 - $80,000 based on industry...


  • Edmonton, Canada ATB Financial Full time

    At ATB, we exist to make it possible for our clients, team members and communities. Our purpose is more than aspirational. It's a real commitment we live every day through our values (what we call the ATB ID). Life at ATB is about more than work. In fact, we’re consistently recognized as one of Canada's top employers thanks to our high-care,...


  • Edmonton, Alberta, Canada Leaders International Full time

    About the Role:The Senior Marketing Strategist for Edmonton Global will lead the development and implementation of a comprehensive marketing strategy to drive business growth, increase brand awareness, and attract new customers. This key role requires a strategic thinker with exceptional communication skills, who can collaborate effectively with...


  • Edmonton, Alberta, Canada Marvel Websites and Digital Marketing Ltd] Full time

    Job DescriptionWe are seeking a skilled Software and Information Technology Project Manager to join our team at Marvel Websites and Digital Marketing Ltd. The successful candidate will be responsible for overseeing the planning, execution, and delivery of IT projects.Company OverviewMarvel Websites and Digital Marketing Ltd is a leading digital marketing...