Promotional and Outreach Coordinator

7 months ago

Truro, Canada Province of Nova Scotia Full time

**Department**:Agriculture

**Location**:TRURO

**Type of Employment**: Term

**Union Status**: NSGEU - NSPG

**Closing Date**:20-Jun-24 (Applications are accepted until 11:59 PM Atlantic Time)

**About Us**:
At the Department of Agriculture, our vision is to create a Nova Scotia agriculture and agri-food industry that is diversified, market-focused and profitable. We work to support the development of competitive, sustainable, and profitable agriculture and agri-business industries that contribute to the economic, environmental, and social prosperity of Nova Scotia.

**About Our Opportunity**:
As a Promotional and Outreach Coordinator, you will be responsible for developing and implementing strategies to increase awareness of the Nova Scotia Crown Lending Agencies and its initiatives. You will work closely with the management team to execute promotional campaigns and engage with our target audience through various channels. Your role will involve coordinating events, managing social media platforms, and fostering partnerships to enhance our outreach efforts.

**Primary Accountabilities**:

- Develop and execute promotional events to increase brand awareness and engagement.
- Development/design and purchase of materials, including digital and print advertisements, brochures, and promotional items.
- Manage social media platforms, including content creation, scheduling, and community engagement. Plan and execute events, including workshops, seminars, and community outreach programs.
- Identify and cultivate partnerships with industry organizations, key influencers and stakeholders, and communities currently under-represented in the agriculture, fishing, and forestry sectors.
- Stay updated on industry trends and best practices in promotional and outreach strategies

**Qualifications and Experience**:
To be successful in this role you have a Bachelors’ degree in a related field with 5 years related experience. An acceptable combination of education and experience will be considered.

You will also need:

- Proven experience in promotional activities, or outreach coordination.
- Strong communication and interpersonal skills.
- Proficiency in social media management and content creation.
- Experience with Photoshop, InDesign and website editing software
- Excellent organizational and multitasking abilities.
- Creative thinking and problem-solving skills.
- Ability to work independently as well as part of a team.
- Knowledge of analytics tools and metrics tracking is a plus.

**Equivalency**:
**Benefits**:
Based on the employment status and union agreement, the Government of Nova Scotia offers its employees a wide range of benefits such as a Defined Benefit Pension Plan, Health, Dental, Life Insurance, General illness, Short and Long Term Disability, Vacation and Employee and Family Assistance Programs. For information on all our Benefit program offerings, click here: Benefits for government employees.

**Additional Information**:
**What We Offer**:

- Career development where you have access to career guidance, tools, resources, and ongoing training for every stage of your career
- Engaging workplace: our employees feel valued, respected, connected, and tuned in, we have forward-thinking policies and strategies
- Countless career paths
- Department specific flexible working schedules

**Pay Grade**: PR 13
- **Salary Range**: $2,556.10 - $3,107.16 Bi-Weekly

**Employment Equity Statement**:

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