Communication & Content Marketing Specialist (B2b)
6 months ago
**Join Jones Healthcare Group - Where Innovation Meets Purpose**
At Jones, we’re committed to the environment, our team, communities, and consumers, and we're inspired to make a meaningful impact through advanced packaging and medication dispensing solutions.
**Summary of position**:
**If you love **collaborating with diverse teams, leveraging technologies, and fostering a dynamic digital presence that reflects our brand values, then this position will be of interest to you.
**If you get inspired **by creativity, innovation, and a passion for delivering value to our business partners through effective communication strategies, then this position is an ideal match for you.
**If you are driven** to create compelling content, enhance brand communication, and contribute valuable insights that drive strategic decision-making, then you’ll want to consider this opportunity.
The Communication & Content Marketing Specialist (B2B) is vital in driving our communication, e-commerce, and market research endeavours to new heights. You'll be at the forefront of optimizing our digital channels, creating compelling written content, and developing graphic/creative visuals IN A B2B environment.
**More about your responsibilities**:
- Lead the development of engaging written content and supporting visuals (photography, graphics and video) for content marketing and communications, social media, and other collateral as required.
- Keep our corporate website fresh and engaging by incorporating news stories, carousel images, and other content to maintain an active online presence.
- Play an active role in creating and refining marketing materials to ensure they reflect our brand standards and effectively convey our key messages.
- Support in gathering and organizing e-commerce and market research data for in-depth analysis, providing valuable insights for strategic decision-making.
- Contribute to various projects and initiatives utilizing key business technologies like Power BI or Salesforce.
- Support the ongoing management of our Digital Asset Management Platform (MediaValet).
- Oversee the content for monitors across multiple facilities to ensure it aligns with our brand guidelines and effectively communicates with our internal audience.
**What you’ll bring**:
- Values that mirror ours, from the Inside Out**:I**ngenuity, **N**imble, **S**upportive, **I**nclusive, **D**riven, **E**mpathetic.
- 2+ years of experience in communications and/or marketing with a focus on content creation.
- Degree/diploma in marketing, communications or a related discipline.
- Graphic design, photography and/or videography coursework is an asset.
- Working within a business-to-business and/or healthcare environment is an asset.
- Experience with social media and/or social media management platforms.
- Experience with Power BI and/or Salesforce is an asset.
- Experience with prompt engineering for generative AI is an asset.
- Strong understanding of brand and design guidelines.
- Proficiency using Adobe InDesign and Photoshop, Illustrator, Premier Pro, and Microsoft Office suite (Outlook, PowerPoint and SharePoint).
- Experience working with CMS platforms (WordPress, Squarespace experience is an asset).
- Ability to create compelling copy for marketing and advertising.
- A self-starter, with the ability to be resourceful and act independently within approved project guidelines including time-critical deadlines.
**We care about our colleagues, some benefits we offer are**:
- A safe, respectful, and inclusive environment
- Competitive compensation and equitable people practices
- Comprehensive benefits and an RRSP program where we match up to 5% of your earnings
- Opportunities to grow and develop, alongside a supportive team
- Employee and family assistance program
- Referral bonuses
- Education reimbursement program
- Colleague appreciation events
- and more
Please submit a resume and let us know why you are interested.
- As part of our commitment to accessibility for all persons with disabilities, Jones Healthcare Group will, upon the request of the applicant, provide accommodation during the recruitment process to ensure equal access to applicants with disabilities. Please contact the Jones Human Resources department at 1.800.265.9093 about your needs, and we will consult with you to ensure suitable accommodation is provided._
For all feedback on equity and accommodation needs, please also contact the Human Resources department.
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