Regional Sales Manager

4 months ago


Toronto, Canada BonLook Full time

About BonLook

BonLook offers an innovative sales experience and stylish products with high quality. Since its inception,

the company's goal has been to make prescription eyewear accessible and a must-have fashion

accessory with unparalleled value. Initially launched online, the company has 35 stores in Canada and

over 350 employees. Today, BonLook defines itself as the ultimate destination for a wardrobe of trendy

frames, designed and created in Montreal.

Why BonLook ?
- Participate in the success of a Canadian company founded by entrepreneurs who saw the

potential to develop an entire industry
- Evolve in a company whose products are conceived and designed in Montreal in a head office

located in the heart of the Saint-Henri district on the banks of the Lachine Canal
- Work in a company whose organizational values are applied daily: joy, excellence, innovation and

transparency
- Participate in a culture of diversity and inclusion in all areas of the company
- Develop professionally by having access to training on optics via our internal platform and the

coaching of our optician trainers
- Access to a competitive total compensation package and a generous employee discount for you,

your family and your friends

Position

The Regional Sales Manager is responsible for driving business results through effective leadership of

their team. The Regional Sales Manager leads with pride the store teams of their region.They are

accountable for all aspects of their region’s performance including: giving outstanding customer

experience, constantly improving performance metrics, developing brand awareness and overseeing new

store openings. The Regional Sales Manager creates a region strategy to support market growth and

manages results, oversees operations and customers flow and facilitates training and development of a

strong sales team. They lead by example, inspire their team and challenge themself on a daily basis.

**Responsibilities**:
Manage customer experience & develop brand awareness
- Practice flawless execution and seek process improvements in order to enhance the customer

experience.
- Oversee all operations and process improvements within the stores
- Responsible for maintaining and enforcing the company’s values throughout his region
- Engage his employees to live the BonLook brand and standards
- Maintain the visual standards of the company
- Influence the organization through ideas and knowledge of our tools and competitors
- Lead all stores openings from recruitment to brand awareness in their market

Lead & develop leaders
- Drive business results through pride and effective people management and initiatives
- Lead, manage, coach and develop store managers
- Lead, manage, coach and develop the Optician Coaches in partnership with the Regional

Optician Advisor
- Lead store visits, assess opportunities and determine action plan to exceed targets
- Recruit and onboard store managers and opticians which will embody our brand’s excellence for

existing stores and potential new ones
- Assess training opportunities during store visits and support store managers in execution of the

training plan
- Create a next in line program for each store
- Support and coach store managers with all conversations including feedback, development plans

and performance management

Manage results and analysis
- Manage region profit & loss and is accountable for stores profitability
- Ensure store managers are engaged on sales targets expectations
- Partner with store managers to elevate sales, key performance indicators and margin
- Utilize all processes and systems to enhance the customer experience and maximize efficiency of

the business
- Responsible for controlling wage costs and all operating costs

**Qualifications**:

- 3 - 5 years multi-store management experience
- Excellent leadership and communication skills, results-oriented
- Excellent verbal/written communications skills and the ability to influence their team and business

partners at all levels
- Strong knowledge in HR & ability to train and develop store managers to deliver outstanding

client service and drive results
- Proficient in basic computer skills including Windows, Word, Powerpoint and Excel
- Excellent analytical skills
- Abilities to navigate from details to higher level strategies
- Good problem-solving and decision-making abilities
- Available to travel regularly (Car needed)

Work conditions
- Permanent full-time position
- Group insurance, including medical and dental insurance, and VRSP available to all full-time

employees
- Retail employees receive one complimentary pair of glasses, and corporate discount on glasses

for future purchase and for their family and friends.
- We offer a full training to help you make the best choices for our customers

Since its inception, BonLook has been committed to making a difference and promoting diversity and

inclusion. We believe that diversity in the workplace empowers employees



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