Digital Marketing Specialist

3 weeks ago

Guelph, Canada Hammond Power Solutions Inc Full time

At Delta Transformers Inc. we consider our employees essential to our success, and we offer competitive working conditions and opportunities for advancement. We believe in a collaborative approach to social and environmental sustainability.

**What we offer**:

- Be part of an open, close-knit and talented team, where you're encouraged to express your ideas and where the pleasure of teamwork is cultivated.
- A stimulating environment with plenty of opportunities to develop.
- Recognition for your years of service
- A rewards program for employee involvement
- A complete group insurance plan paid in full by Delta (medical, dental, travel, life, disability, etc.).
- Advantageous Delta participation in your pension plan
- Flexible working hours, hybrid teleworking
- Possibility of finishing earlier in the summer to take advantage of the warm weather.
- Time off between Christmas and New Year's Day

**Your involvement in the team**:

- Optimize content for the organization's website and social media;
- Plan and create engaging content on our various platforms;
- Develop strategies to meet customer needs;
- Analyze website results and data;
- Create product materials (presentations, brochures, electronic ads)
- Implement digital marketing and communication programs for Delta customers.
- Manage website integration with other platforms such as CMS and Intranet.
- Write video scripts and develop storyboards.
- Collaborate with external agencies and suppliers;
- Work with external film agencies as well as produce and edit in-house videos to promote Delta's products, capabilities and installation instructions.
- Proficiency in Microsoft Office (Word, PowerPoint, Outlook, Excel);
- Knowledge of Adobe InDesign and Photoshop/Illustrator;
- Analytical skills;
- Video editing and development skills;
- Knowledge of systems (ERP, CMS/CRM), an asset;
- Experience with social media (LinkedIn, Twitter, Facebook)
- Bilingual (written and spoken); French & English
- Ability to establish relationships with internal and external customers.
- Solid knowledge of search engine optimization
- Video development and editing skills an asset
- Experience of website content management systems; knowledge of Sitecore an asset

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