Social Media Coordinator

2 weeks ago


North York, Canada Pinnacle Full time

**Job Title**: Social Media Coordinator

**Direct Report**: Content Manager

**Location**: Toronto/Hybrid

**Job Purpose**:
The role of the Social Media Coordinator is to support the Content Manager and Content team in the management and production of content across all of Pinnacle’s social media platforms, including X, YouTube, Facebook, Instagram, TikTok, and LinkedIn, with the goal of acquiring new players and retaining existing ones. This role also involves managing content on Pinnacle’s Betting Resources page and tracking content performance metrics in order to improve the growth of Pinnacle’s social media platforms and website.

**Essential Job Functions / Main Duties**
- Manage and post content on Pinnacle’s social media accounts, focusing on global sports (soccer, tennis, MMA, etc.) and the major North American sports leagues (NFL, NBA, MLB, and NHL) - with the goal of acquiring new players and retaining existing ones
- Create and edit compelling short and long-form video content for Pinnacle’s social media channels and website, leveraging content from Pinnacle’s podcasts, Pinnacle’s content partnerships and fair-use social media videos (original video creation is also encouraged)
- Manage the production of the Pinnacle Podcast (planning, recording, editing, and publishing)
- Strategize and execute both organic and paid campaigns to drive specific business objectives
- Proactively identify and recommend new opportunities, trends, and technologies in social media to keep the brand ahead of the curve, such as the utilization of AI tools
- Curate user-generated content and leverage it to enhance brand authenticity and engagement
- Engage with our online community to build brand loyalty - monitor and respond to comments, messages, and mentions across Pinnacle’s social media channels
- Create graphics, such as YouTube thumbnails and other social media assets for YouTube, X, Instagram, Facebook, TikTok and LinkedIn (work with Design team when needed)
- Work closely with cross-functional teams, including Design, CRM, and Localization to ensure consistent messaging and branding across all channels
- Track content performance metrics to measure the effectiveness of campaigns and strategies with the purpose of finding ways to constantly improve our content - provide these reports on KPIs to the Content Manager
- Support specific requests from Country Managers for localized social media assets
- Manage the production of video content on Pinnacle’s website, including podcasts and videos from external contributors

**Knowledge & Qualifications**:

- A minimum of 2-3 years’ experience in creating and publishing content on social media for a reputable brand, preferably within the iGaming industry
- Experienced in all aspects of social media content creation (writing engaging copy, creating graphics, video editing, building a content calendar, etc.)
- Proficient in the Adobe Creative Suite (Especially Premiere Pro and Photoshop)
- Experienced with content management on CMS platforms
- Excellent knowledge of sports betting and various casino games
- Excellent knowledge of the sports betting industry and the latest social media trend

**Skills & Experience**:

- Excellent editorial skills and experience with creating engaging content on all the major social media platforms (X, YouTube, Instagram, TikTok, Facebook, LinkedIn, etc.)
- Excellent organizational skills to plan out social media content weeks and months in advance
- Excellent video and photo editing skills
- Ability to adapt content for specific platforms
- Basic HTML editing skills and CMS authoring

**Job Types**: Full-time, Permanent

**Benefits**:

- Company events
- Dental care
- Disability insurance
- Employee assistance program
- Extended health care
- Life insurance
- Vision care
- Wellness program

Flexible Language Requirement:

- French not required

Schedule:

- Monday to Friday

Supplemental pay types:

- Bonus pay

Work Location: Hybrid remote in North York, ON M2N 6K1



  • North York, Canada AutoFloor Inc Full time

    Job Overview: As a Social Media Coordinator at AutoFloor Inc, you'll be instrumental in bolstering our online presence and forging connections with our desired audience across various social media platforms. This role, ideal for those keen on social media marketing and sales, offers an excellent entry point to learn and thrive within our dynamic team...


  • York, Canada The Sorry Girls Full time

    We’re looking for someone to optimize and manage The Sorry Girls’ social media presence across various platforms such as YouTube, Instagram, Pinterest, TikTok, Snapchat, Discord, Facebook and Squarespace. Do you love keeping up with the latest social media trends and platforms? Are you confident in photo editing and writing in brand voice? Do you have a...


  • North York, Canada Sunday Value Full time

    ### Job Overview: ## Duties: - Develop and execute social media strategies to drive brand awareness and engagement - Create and curate engaging content for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn - Monitor social media channels for customer inquiries and respond in a timely manner - Analyze social media data to identify...


  • North York, Canada Avanessy Accounting Services Full time

    Job Summary: **Duties**: - Create engaging social media content (text, image, and video) for various platforms such as Facebook, Instagram, Twitter, and LinkedIn - Monitor social media channels for industry trends and competitor activity - Collaborate with the marketing team to develop social media campaigns that align with marketing goals - Analyze social...


  • North York, Canada iRISE Media Full time

    **This is a part-time, in-office role.** **Applicants with work samples will be given priority** You will work under the supervision of the Digital Marketing Manager as well as closely collaborate with the Social Media Manager and Creative team to ideate and execute copy for advertising campaigns. **Key Responsibilities**: **Crafting Engaging and...


  • North York, Canada Alarm Guard Security Full time

    **About Us** Alarm Guard Security is a TELUS trusted provider with a head office in North York, Toronto, Proudly Canadian protecting families across Canada since 2003. We specialize in providing Residential Security and Commercial Security services across Canada. **Who we are** Alarm Guard is an equal-opportunity employer with continued success and growth...


  • North York, Canada Revolution.physio Full time

    **Job Summary**: We are seeking a creative and enthusiastic Social Media Intern to join our team. This internship offers the opportunity to gain valuable experience in social media marketing and digital content creation. **Duties**: - Assist in creating engaging social media content for various platforms - Conduct research on industry trends and competitor...


  • North Vancouver, Canada PUREAUTO Inc. Full time

    **About us** PureAuto is the leading service provider for new and used car dealers, as well as retail clients in Toronto and Vancouver. We specialize in Automotive Window Tinting, Paint Protection Film, Ceramic Pro and Decals / Wraps installations. Since opening our doors in 2008, our commitment to providing clients with the utmost in quality and service...


  • North York, Canada Social Sherpa Full time

    '''Duties:''' - Develop and implement digital marketing strategies to drive online traffic to the company's website and social media platforms - Manage and optimize digital advertising campaigns, including Google Ads and social media ads - Monitor and analyze website and social media analytics to identify trends and opportunities for improvement - Conduct...

  • Social Media Assistant

    14 hours ago


    North York, Canada Better Land Immigration Consulting Services Inc. Full time

    **Job Requirements**: - Create youtube, tiktok, social posts and post them, including videos of yourself showcasing the product and act as brand ambassador. - Create and share videos with our existing contacts. **Skills and Experience**: - Must have extensive videography and photography experience - Graphic design/Photoshop - Social media management of...


  • North York, Canada Dragon Pearl Buffet Full time

    Education: - Expérience: **Education**: - Bachelor's degree **Tasks**: - Oversee the preparation of public written material - Prepare written material such as reports, briefs, website content - Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers - Prepare reports, research papers, educational texts or...


  • North York, Canada Woke Mommy Chatter (WMC) Full time

    WMC is deeply committed to reclaiming and utilizing the term ""woke"" in its original context—a call to awareness and action in the fight against racial injustice, particularly in the Black community. The genesis of ""woke"" lies in the rich tradition of Black activism and cultural discourse, signifying a state of being informed, aware, and actively...

  • Media Coordinator

    3 days ago


    North York, Canada Victoria Education Solutions Inc. Full time

    Education: Bachelor's degree - Experience: 1 year to less than 2 years - Communication and media studies, other - Marketing/marketing management, general **Work setting**: - School or educational institution/establishment **Tasks**: - Plan development projects - Assist in the preparation of brochures, reports, newsletters and other material - Co-ordinate...


  • North York, Canada Saltex Inc Full time

    **RESPONSIBILITIES** **Digital Media Ads - Social Media/Google** - Create and launch new paid media campaigns on Facebook/Instagram/Google - Be ‘point person’ on social media & digital advertising campaigns for internal team and clients. - Monitor, optimize, and troubleshoot campaigns to performance goals. - Conduct analysis that results in actionable...


  • North York, Canada NeighbourLink North York Full time

    **Position**:Communications Coordinator - 6 month contract with possibility of extension and increased hours **Salary/Hours**: $18/hr for 20hrs/week - with ability to work evenings and weekends **Location**:Hybrid 40% In-person in the Willowdale community and 60% Virtual **Position Summary**: Reporting to the Marketing and Events Manager, the...


  • North York, Canada NeighbourLink North York Full time

    **Position: Communications and Event Coordinator (8-week Contract) starting immediately** **Salary/Hours: $15.50/hr - with ability to work evenings and weekends (July and August)** **Location: Hybrid - In-person will be in the Willowdale community** **About Us: NeighbourLink North York is a charitable organization located in Willowdale, North York. Our...


  • North York, Canada LUXE Modern Rentals Inc. Full time

    **About us** Superior Events Group Inc and LUXE Modern Rentals are 2 event rental businesses under 1 roof. We are located in North York, ON M3N 1Y4. **Job Title: Marketing Coordinator - LUXE Modern Rentals and Superior Events Group** **About Us**: LUXE Modern Rentals and Superior Events Group are premier event rental and production companies, specializing...


  • North York, Canada Elections Ontario Full time

    **Marketing Communications Coordinator - Bilingual** Position Status: Permanent Posting Status: Open Location: 26 Prince Andrew Place, North York, ON M3C 2H4 (Don Mills and Eglinton) Starting Salary: $66,484 - $92,950 per year Hours of Work: 36.25 per week Posting Date: February 28, 2024 Closing Date: March 13, 2024 **Who we are** The Office of the...


  • North York, Canada Yesup Full time

    In this role, you will be responsible for a wide range of activities including developing SEO/Social Marketing strategies, system promotion, competitor analysis, etc. We are looking for someone who is not just smart and dynamic but also has the passion and ability to grow with the Company. **MAJOR RESPONSIBILITIES/DUTIES** - System promotion - Grow our...

  • Digital Marketing Client Success Manager

    Found in: Appcast CA C2 Glassdoor - 2 weeks ago


    North York, Canada One Core Media Full time

    OneCore Media is a Canadian company with a headquarter located in Toronto. We are looking for a talented Digital Marketing Client Success Manager to join our team. You will manage our client's projects to help our clients improve their marketing. You will lead all of the day-to-day operational and communication needs for a substantial number of existing...