Marketing Coordinator

4 weeks ago


Montréal, Canada Perrin Inc Full time

A digital marketing coordinator is responsible for creating, implementing, and managing organic digital marketing campaigns that promote a company's brand, products, or services. The job provides a well-rounded marketing experience involving a combination of creative, analytical, and technical skills.

**Require Criteria**:

- 1-2 years in a marketing role, preferably from a retail space involving a strong copywriting past.
- Degree in marketing or a related field
- Proficient in the following platforms: Facebook, Instagram, Tik Tok, Google Analytics, Facebook Ad Manager, Hootsuite, Shopify, and Mailchimp

**The responsibilities for this position include but are not limited to**:

- Maintain the website by updating and uploading inventory and imagery.
- Responding to customer service through various platforms and fulfilling orders, returns, and exchanges.
- Collaborating with other team members to create and execute cross-channel campaigns.
- Monitor, report, and present the performance of digital marketing campaigns and other initiatives using analytics tools.
- Execute influencer & brand ambassador campaigns on social media.
- Assist in photoshoots and store visits.
- Assist in the creation of the annual marketing plan.
- Part-take and brainstorm in meetings pertaining to new season inventory selection.
- Staying up-to-date with the latest digital and retail marketing trends and technologies.

To be successful in this role, a digital marketing coordinator should have strong writing skills and a deep understanding of retail marketing and different social channels. They should also be analytical and able to interpret data and metrics to make informed decisions about campaign optimization.

Schedule:

- Monday to Friday

Work Location: In person


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