Digital Marketing Specialist
7 months ago
Lead the marketing department in promoting the Accuenergy brand strategy. Ensures all marketing efforts serve to achieve immediate and long-term business goals, as well as identify and execute improvements for processes, content, and lead generation.
**SEO Content Writer**
- Write engaging and professional content about industrial technology.
- Write content for video creation
- Can break down technical information in laymen terms
- Build SEO content strategy based on keyword targeting.
- Perform ongoing keyword discovery, expansion, and optimization.
- Optimize on-page and off-page SEO signals.
- Oversee monthly marketing performance reports.
**Paid Advertising**
- Manage paid ad strategy and execution (Google Ads, Linked Ads, etc).
- Research and analyze competitor marketing strategy.
**Social Media**
- Build a strong online presence on social media.
- Create and curate content for social media platforms.
- Knowledge of LinkedIn, Facebook, X, Quora, YouTube.
- Drive web traffic growth, engagement, and lead generation.
**Must-Have Skills**
- Excellent communication skills - both written and verbal.
- Ability to multi-task and complete deadlines in a fast-paced, challenging environment.
- A self-starter who is able take ownership of projects and offer improvements.
- Outstanding can-do attitude with a flair for detail and organization.
**Required Skills**:
- A university degree or college diploma in marketing, business, or related field.
- 3+ years of relevant digital marketing or related field.
**Job Types**: Full-time, Permanent
**Benefits**:
- Dental care
- Discounted or free food
- Extended health care
- On-site parking
- Paid time off
- Vision care
Schedule:
- Monday to Friday
**Education**:
- Bachelor's Degree (preferred)
**Experience**:
- relevant digital marketing: 3 years (preferred)
Work Location: In person
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