Idea Manager, Brand

4 weeks ago

Vancouver, Canada Lululemon Full time

who we are

lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.

about this team

IDEA partnering for Brand is responsible for consulting on all global brand campaign briefs and concepts to ensure lululemon’s values of inclusion, diversity and equity are prioritized in our creative, messaging and brand voice. This team is accountable for delivering IDEA (Inclusion, Diversity, Equity and Action) initiatives and training to the Brand organization, community teams and providing consultation and advice needed from an employee experience lens.

a day in the life
- Influence the IDEA vision and strategy for Brand Creative. (as it relates to campaigns and brand voice.)
- Review, audit and provide feedback from IDEA lens on all global brand campaigns and programs.
- Support Regional IDEA Partners on Global Brand point of view.
- Develop and facilitate IDEA initiatives and training for Brand employees to future-proof work.
- Provide IDEA consultation and advice for sustainment and evolution of our Brand Ambassador programs.
- Provide IDEA consultation and advice to support P&C Business Partners as needed for employee relations.
- Support brand employee experience as it relates to IDEA.

qualifications
- Expertise in diversity and inclusion principles and practices.
- Experience in influencing the well-being of employees and positive workplace culture.
- 5-8 years marketing / brand experience / creative agency experience.
- Strong understanding of Brand and Diversity & Inclusion intersections.
- Expertise in leading and facilitating training.
- Experience coaching people/teams.
- Experience in Human Resources related people support.
- Strong communication and presentation skills; ability to influence across senior level leadership.

must have
- Acknowledge the presence of choice in every moment and take personal responsibility for your life.
- Possess an entrepreneurial spirit and continuously innovate to achieve great results.
- Communicate with honesty and kindness and create the space for others to do the same.
- Lead with courage, knowing the possibility of greatness is bigger than the fear of failure.
- Foster connection by putting people first and building trusting relationships.
- Integrate fun and joy as a way of being and working, aka doesn’t take yourself too seriously.

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