Social Media Marketing Specialist

1 month ago


Scarborough, Canada Trans Ontario Express Full time

We are looking for a talented and passionate Social Media Marketing Specialist with a graphic design and website design background to join our team. In this role, you will be responsible for creating and executing effective social media marketing strategies that drive engagement, increase brand awareness and generate leads.
- **Key Responsibilities**:_
- Develop and implement social media content plans and campaigns across different platforms such as Facebook, Instagram, Twitter, LinkedIn, YouTube, etc.
- Create compelling graphics, images and videos that align with the brand identity and resonate with the organization's targeted audience.
- Manage social media accounts, respond to feedback, engage with followers and build communities.
- Analyze and report on social media performance, adjust strategies and tactics accordingly.
- Design and maintain a visually appealing and user-friendly website that is optimized for search engines and mobile devices.
- Collaborate with internal teams and external partners to ensure consistency and alignment across all marketing channels.
- **Requirements**:_
- Diploma or Bachelor's degree in Marketing, Communications, Graphic Design or related field.
- Proven work experience (2+ years) in social media marketing with a strong portfolio that showcases your graphics design and website design skills.
- Prior experience in B2B community building and Social branding.
- Hands-on experience with social media management tools, scheduling platforms, analytics and advertising platforms.
- Proficiency in Adobe Creative Suite, Canva or other design software.
- Understanding of SEO best practices and web development tools such as WordPress or Shopify.
- Excellent written and verbal communication skills with a creative mindset.
- Ability to manage multiple projects, meet deadlines and work independently or collaboratively.

**Job Types**: Full-time, Permanent

**Salary**: $20.00-$30.00 per hour

Expected hours: 8 per week

**Benefits**:

- Dental care
- Extended health care
- Life insurance
- Vision care

Schedule:

- 8 hour shift
- Monday to Friday

Supplemental pay types:

- Bonus pay

**Experience**:

- Social media marketing management: 2 years (required)
- Graphics design: 2 years (required)

Work Location: In person

Expected start date: 2024-03-04



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