Marketing and Content Specialist

3 weeks ago

Oakville, Canada KingswaySoft Inc. Full time

**The Opportunity**:
**Required Experience**:

- Bachelor Degree or equivalent qualification
- 3-5 years of experience in digital marketing or technical writer capacity with a focus on B2B

**Required Skills**:

- Proficient in website development, content management, web graphics, multimedia, online presence
- Superior written communication skills - including a demonstrated ability to write and edit blogs, articles, promotional materials, and other clear, high impact communications
- Creative, forward-thinking individual with strong hands-on digital marketing experiences
- Highly skilled in technical SEO
- Proven expertise in working with JavaScript, HTML, CSS, and web protocols including internet related software
- Ability to layout and design strong and appealing visual content
- Fluent with Adobe Suite of products, such as Acrobat, Illustrator, InDesign, Photoshop, Premier, etc.
- Experienced in creating and developing sophisticated digital marketing strategies followed by the executions of the strategies to the defined goals
- Highly organized and goal-oriented and business-minded
- Extreme attention to details with respect to writing accuracy, grammatical correctness, etc.
- Strong work ethic, a positive 'get it done' attitude, and exceptional interpersonal skills
- Exemplary organization and time management skills with the ability to handle multiple projects simultaneously.

**What do you actually do in this role?**
- Develop and maintain online content by leveraging various CMS components that are currently used
- Look for opportunities to improve online interaction experience by renovating website design as the needs arise
- Implement marketing/outreach strategies to create/maintain an ongoing presence - using SEO, social media, other online resources, etc.
- Create case studies, brochures, collaterals, blog posts, and press releases
- Track and measure the effectiveness of new and existing marketing strategies and technical content
- Create an editorial calendar to manage content distribution and align with the various stages of the customer journey
- Manage existing content assets to ensure all content is current, relevant, and up-to-date
- Research, write and edit external-facing platforms including blogs and social media
- Manage, monitor, and build social media channels including LinkedIn, Twitter, Facebook, and other online forums, community websites

**Who is KingswaySoft?**

**Why join KingswaySoft?**
- **You want to make an impact**:

- We create the most sophisticated integration software in the industry, our software is used by thousands of enterprise clients in over 100 countries. At KingswaySoft, you have the opportunity to make a big impact if you excel in performing your job.
- **You want to be continually challenged**:

- We emphasize continual improvement within our organization. We always strive to create the highest quality software and offer the best possible client services.
- **You want to work with an exceptional team**:

- Our team delivers; we pride ourselves in creating some most sophisticated solutions in the market.
- **You want an exciting career**:

- You like a career that is creative, requires innovation to succeed, and is financially and personally rewarding.
- **You like challenges**:

- At KingswaySoft, you get the opportunities to work with software solutions that solve some of the most complex integration scenarios, you will always find challenges in your work.

**Job Types**: Full-time, Permanent

Pay: $65,000.00-$100,000.00 per year

**Benefits**:

- Casual dress
- Company events
- Extended health care

Flexible Language Requirement:

- French not required

Schedule:

- Monday to Friday

Supplemental pay types:

- Bonus pay

Work Location: In person

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