Communications Officer
4 weeks ago
**_About Durham College:_**:
- Durham College (DC) is leading the way as a post-secondary institution, offering an innovative and transformative student experience and hands-on learning opportunities. With this focus top of mind for our students and our employees, DC is proud to be one of the fastest-growing colleges in the province and annually ranked as one of the GTA’s Top 100 employers._
- The college offers a wide range of market-driven programs across multiple disciplines, including culinary management, farming and horticulture, business, IT, construction and trades, science and technology, health care, engineering, social and community services, justice, media, art and design. _
- With a focus on experiential learning, DC graduates are known for having the skills and knowledge employers need. More than 104,000 alumni represent the college, both locally and around the world._
- Serving the Durham Region and Northumberland County communities for over 50 years, with campuses in Oshawa and Whitby, the college offers over 12,500 full-time post-secondary and apprenticeship students access to more than 145 full-time post-secondary programs - including four honours bachelor degrees and nine apprenticeship programs. Led by over 1,860 full
- and part-time staff, DC has an estimated annual economic impact of more than $913 million on Durham Region_.
**DUTIES AND RESPONSIBILITIES**:
The incumbent provides writing, editorial, media/public relations and related consulting services to the Durham College Communications and Marketing department and its various clients within Durham College. He/she informs the media, current and potential college clients, stakeholders and the community of important news about the college and projects and fosters a very high image of the college among these groups. Leads key college projects including the creation and execution of internal communication, marketing and strategic planning; media relations; speech writing; crisis communication; ongoing annual projects such as the college guide and viewbooks, content and design of PowerPoint presentations for DCLT members; support of annual and one-off events (e.g. Convocation, Employee Appreciation, minister visits, donation events, etc.); management of awards submissions; media training of senior-level staff; support of president’s office such as strategic planning, annual report and business plan; and ongoing writing and editing support for all college departments.
**External Communications**:
- Develop and execute external communications plans to support college initiatives and business plan goals
- Provide issues management expertise and support, including crisis communications and emergency planning
- Deliver communications support for key events including annual convocation ceremonies, open house recruitment events, student orientation and campus initiatives such as Social Justice Week, Career Fair, grand openings, etc.
- Prepare speeches and remarks for college leadership members including college president
- Collaborate with external partners on joint communications projects and initiatives
**Internal Communications**:
- Develop and execute internal communications plans to support college initiatives and business plan goals.
- Draft and post content and information on employee intranet site (ICE).
- Provide communications counsel to internal clients and departments.
- Collaborate with internal clients to support internal corporate initiatives.
- Support key internal events and projects including academic kickoff, employee appreciation awards, and annual fundraising initiatives.
**Media Relations**:
- Write media releases and advisories.
- Co-ordinate on-campus media visits for campus events.
- Prepare media documentation for spokespeople such as Q&As and key messages, and media preparation documents.
- Write and pitch editorial content to media outlets.
- Co-ordinate interviews with spokespeople/media outlets.
- Perform proactive and reactive media relations.
- Support media crisis communications and issues management.
- Prepare media training presentations and conduct media training sessions for college spokespeople.
- Develop annual editorial calendar.
- Monitor and reporting of media coverage.
**QUALIFICATIONS**:
- Three-year diploma or degree in Journalism, Public Relations, Communications, or English, or equivalent.
- Minimum five years of experience in a communications role across a minimum of two different sectors.
- Proven record of successfully developing and executing comprehensive communications plans that meet goals.
- Extensive experience writing effective and creative media releases, blogs, web stories, speeches, video scripts, promotional copy, corporate publications, editorials, etc.
- Superior writing ability, along with excellent organizational, multi-tasking and project management skills.
- Strong research, interviewing, fact-checking and proofreading skills.
- Understanding of editorial design and
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