Social Media Coordinator
3 months ago
**Overview**
**Duties**
- Develop and implement social media strategies to increase brand awareness and engagement.
- Create visually appealing graphics and content using Adobe Creative Suite, including Adobe Illustrator.
- Manage daily social media posts across platforms such as Facebook, Instagram, Twitter, YouTube and LinkedIn.
- Conduct research on industry trends and audience preferences to inform content creation.
- Collaborate with the marketing team to align social media efforts with overall marketing campaigns.
- Monitor social media channels for engagement opportunities and respond to comments or inquiries in a timely manner.
- Analyze performance metrics to assess the effectiveness of campaigns and adjust strategies accordingly.
- Ensure all content is proofread for accuracy and adheres to brand guidelines.
- Stay updated on SEO best practices to optimize content for search engines.
**Qualifications**
- Proficiency in graphic design tools such as Adobe Creative Suite (Photoshop, Illustrator) is essential.
- Experience in digital marketing
- Excellent proofreading skills with a keen eye for detail.
- Ability to conduct thorough research to support content development.
- Familiarity with Google Analytics or similar tools for tracking performance metrics is a plus.
- Strong communication skills and the ability to work collaboratively within a team environment.
- A creative mindset with the ability to generate innovative ideas for engaging content.
**Benefits**:
- Casual dress
- Dental care
- Flexible schedule
- Work from home
Flexible language requirement:
- French not required
Schedule:
- Monday to Friday
- Weekends as needed
**Experience**:
- Marketing: 1 year (preferred)
Work Location: Hybrid remote in St. Thomas, ON N5P 4B9
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