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Sales Manager
4 weeks ago
**The Role**
As a Sales Manager at Green Farm, you will not only manage a sales team but also actively participate in sales, carrying a sales quota. This role requires a blend of leadership, innovation, and strategy, as you will be instrumental in building and executing sales initiatives, experimenting with various sales channels, and developing a comprehensive sales playbook that will form the foundation for scaling our sales force.
**Key Responsibilities**
- Spearhead Green Farm’s strategic expansion into the US market, a key initiative and exciting opportunity for growth in this role.
- Directly participate in sales activities and meet sales quotas.
- Hire, manage, train, coach and lead a sales team, fostering a culture of success and continuous improvement.
- Experiment with various sales channels (e.g., LinkedIn, cold calls) to optimize sales strategies.
- Develop and refine a sales playbook based on successful strategies and experiments.
- Strengthen relationships with existing clients to increase sales and market new products.
- Define sales objectives, strategies, and targets.
- Represent Green Farm at trade events and become a brand ambassador.
- Run weekly 1-on-1s with each direct report to help them overcome roadblocks and chart their long-term career growth
- Lead full-cycle business development initiatives, including cold calling and prospecting.
- Analyze sales and market data to refine sales approaches and track performance.
- Prepare and review sales plans, targets, and performance, identifying strengths and areas for improvement.
- Design and implement a commission structure tailored for incentivizing performance and driving sales growth.
- Ensure proficiency in utilizing CRM and sales engagement platforms to support an omni-channel sales approach.
- Cultivate expertise in lead generation and managing the entire sales lifecycle, from prospecting to closing.
**Requirements**:
- Minimum 5 years of experience in food and beverage sales, specifically to retail.
- Demonstrated ability to manage and motivate a sales team.
- Strong experimentation mindset, with a willingness to try various sales channels and strategies.
- Proficient in building sales playbooks and refining sales processes.
- Tech-savvy and a self-learner, eager to adopt new tools and strategies.
- Excellent communication and relationship-building skills.
- You can demonstrate a track record of overachievement against individual and team quotas
- You have examples of sales reps you’ve coached from underperforming to high-achieving
- Willingness to participate in trade events and business development activities.
- Proficient in English; bilingual in French is a significant bonus.
- Experience in selling dried fruits and nuts is highly desirable.
**Why Join Green Farm ?**
Opportunity for career progression to a Director of Sales role.
Be part of a forward-thinking company that values innovation and growth.
Contribute to a team that’s making a significant impact in the food and beverage industry.
Competitive compensation package, including bonuses for exceptional performance.
**How to Apply**
**Benefits**:
- Flexible schedule
- Store discount
Schedule:
- Monday to Friday
Supplemental pay types:
- Bonus pay
**Experience**:
- sales: 5 years (preferred)
Work Location: Hybrid remote in Châteauguay, QC J6J 4Z2
Expected start date: 2024-04-01
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