Alumni Experience Officer
4 months ago
Overview:
The Alumni Experience Officer (AXO), identifies, cultivates, stewards, and solicits alumni and donors for the University of Waterloo. The incumbent will be a relationship-building focused individual with the ability to make a financial ask if the opportunity presents itself. They will build a robust pipeline of alumni with the focus of furthering alumni engagement through digital engagement, high volume personalization, and movement through the pipeline.
Working closely with the Alumni and Donor Experience Officer, this position will move prospects between the alumni and donor pipelines to ensure that there is growth in engagement and that they are moving prospects into gift conversations when appropriate. This position will also work closely with the Senior Alumni Officer, Volunteer Engagement (SAO, VE) to support the Global Alumni Volunteer Network through the recruitment, onboarding, training and management of alumni volunteers to deliver regional engagement events and programs. This position will support the management of complex volunteer-led programming and will generate engagement opportunities and leads for the engagement team within Advancement,. and serve as a major communication liaison and lead generator for Waterloo’s academic faculties, Affiliated and Federated Institutions of Waterloo (AFIW) and Academic Support Units (ASU) to ensure seamless sharing of information related to alumni engagement strategies and activities.
**Responsibilities**:
Fundraising
- Formulates, recommends, and implements qualification, cultivation, solicitation, and stewardship strategies to secure gifts from current donors, alumni, faculty, staff, retirees, and friends
- Maintains/updates contact reports and the database by ensuring that meeting notes are recorded, and significant moves are tracked in the system in a timely fashion
- Develops knowledge of giving vehicles and non-complex gifts
- Refers planned giving and alumni engagement leads to appropriate colleagues
Alumni engagement
- Formulates, recommends, and implements qualification, cultivation, engagement, and stewardship strategies to secure enhanced engagement from current donors, alumni, faculty, staff, retirees, alumni volunteers, and friends
- Utilizes a dual pipeline system with a number of alumni that will be treated as typical frontline assigned prospects while maintaining a parallel secondary pipeline of unassigned prospects through automated tools
- Demonstrates experience working with individuals from different cultures, adapting communication styles and is cognizant of time zones and relevant regional communications tools
- Generates leads for faculty/area partners based on activity between both assigned and unassigned pipelines and works with faculty/area partners to enhance engagement for their alumni prospects that are yet to be assigned
- Achieves a high volume of alumni contact annually as determined by performance metrics
Program administration
- Develops and maintains a good working knowledge of the University of Waterloo’s activities, priorities, and engagement opportunities
- Leverages and enhances existing activities to engage local and international alumni communities and bridge the gap between all stakeholders
- Identifies and qualifies alumni locally and internationally for prospect identification opportunities for senior leadership to engage during travel to priority university regions
- Analyzes trends and results and provides input regarding alumni volunteer engagement strategies and the volunteer-led annual engagement plans
- Engages alumni as volunteers and participants in on-campus and regional activities and events
- Works with the AVP, Engagement and the SAO, Volunteer Engagement to set goals and regularly review alumni volunteer activity
- Generates written materials associated with volunteer-led programming, such as reports and general outcomes from alumni engagement initiatives
Collaboration, communication and cross-program coordination
- Collaborates with alumni and development professionals within Advancement to encourage volunteer-led programs, activities and events that include key alumni, donors and friends and enhance current regional activities through partnering with units within the Engagement team
- Serves as an effective ambassador for the university and broader Engagement team
- Collaborates with colleagues in Advancement Marketing and Communications to ensure that volunteer-led event and program promotion, registration and outcomes are communicated effectively to internal and external audiences
- In collaboration with the donor relations and alumni relations teams, works towards achieving exemplary stewardship of assigned prospects/alumni
- Works in close collaboration with colleagues in academic faculties, Affiliated and Federated Institutions of Waterloo (AFIW) and Academic Support Units (ASU)
Coordination and special projects
- Assists with identifying engagement opportunities across ca
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