Team Lead, Marketing

1 month ago


Edmonton, Canada Alberta Motor Association Full time

AMA:
**YOUR **_favourite_** THING TO DRIVE,**

**IS A GREAT **_idea._**
- Posted: 2023-02-22_
- Closing: Until Filled_
- Location: Edmonton South, Hybrid_

**WHAT MOVES YOU**
- Your organizational and time-management skills make it easy for you to manage competing priorities.
- You’ve written strategies and executed digital and traditional marketing campaigns - and know how to do them well.
- Your excellent communication skills make it easy for you to connect with and influence others.
- You’re a strong leader who enjoys managing people and managing work.
- You can manage a budget and optimise spending effectively.
- You’re a diplomatic and collaborative negotiator.
- You’re a natural at explaining things in a way that makes it easy for everyone to understand and understand your team well to motivate them to do their very best.

**WHAT YOU'LL DO**
- Report to the Marketing Director.
- Collaborate with the Marketing Director to define the goals and objectives of the tactical programs supporting the marketing strategy.
- Oversee the execution of tactical initiatives within your portfolio in support of the larger Marketing campaigns.
- Ensure accepted methodologies, best practices, and standard processes are adopted and leveraged with the team.
- Ensure all internal and external materials adhere to our corporate visual identity, editorial style, and brand standards, and align all functional disciplines to deliver a clear and concise marketing message.
- Execute marketing activities to achieve sales, engagement and member experience goals across the organization.
- Build and foster a customer-centric mindset with your team that’s focused on improving marketing and communication initiatives through in-depth research and extensive testing.
- Define metrics and KPIs to measure and track the success of digital marketing initiatives.
- Keep up-to-date on AMA products, services, membership policies and procedures.

**WHAT YOU'VE DONE**
- You have post-secondary education in Computer Science, Business Administration, Marketing, Communications, or Public Relations.
- You have a minimum of 4 years applied and progressive experience in marketing, including display advertising, search engine optimization, marketing automation, and analytics funnel optimization.
- Experience as a team lead or supervisor is advantageous.

**WHAT YOU'LL GET**
- Competitive salary.
- Flexible benefits.
- Outstanding employer-paid pension plan.
- Great AMA discounts.
- Unlimited learning opportunities.
- Paid vacation.
- Paid volunteer and "me" day.

We thank all applicants for their interest; however, only those selected for an interview will be contacted.


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