Copywriter [hybrid or Remote]

4 weeks ago


Vancouver, Canada ScalePad Full time

We're Hiring

We're looking for brilliant thinkers to join our #Rocketeers. If you've ever wondered what it's like to work in a place where people enjoy their work and where talent is more important than the title, then keep reading.

What is ScalePad?

ScalePad is a market-leading software-as-a-service (SaaS) company with headquarters in 3 major cities of Canada; Vancouver, Toronto and Montreal. However, we are proud to say our employee reach is now global so we can best serve our partners all over the world.

You can contribute to our innovation and appreciate how your work is helping take this company to a higher level of operational maturity. More on that here.

Your mission should you choose to accept it.
The ScalePad Brand team is responsible for the visual and written messaging of the entire ScalePad suite of products. This suite of products is ever growing and the knowledge of brand guidelines are ever evolving. We are the stewards of the ScalePad brand and the portfolios that live within. We are a collaborative group of creative thinkers and value the ideas and input of all Brand team members

The Intermediate Copywriter will be servicing a variety of stakeholders in an agency model.

Responsibilities.
- Be involved in creative concepting discussions.
- Taking ideas/concepts and turning them into stories aligned to the target audience.
- Work with the Campaign Management team to ensure on-time project delivery.
- Collaborate with the Paid & Digital Media teams to interpret results of testing to iterate on campaigns and increase conversion efficiency.
- Partner with the Product Marketing team to understand the ICP (Ideal Customer Profile-Not Insane Clown Posse). And understand the unique needs of each profile. Creating targeted messaging as required.
- Proof/edit/review copy from stakeholders, offering expert guidance and brand ownership.
- A deep understanding of our customers and the unique problems each cohort faces. With the ability to talk directly to them with language and messaging backed by data.
- In-depth knowledge of AP style.
- Experience with A/B testing, conversion optimization and data tools (Hotjar, heatmaps).
- Experience creating paid and organic social content.
- An understanding of SEO.
- Highly organized with an ability to self start and awareness to self edit.
- We’re a tech companyso an encyclopedic knowledge of acronyms is a must.

Qualifications.
- 4+ years experience in copywriting. Preferable in tech or advertising.
- A strong portfolio showing creative solutions to marketing problems.
- A track record of collaboration.
- A demonstrated ability to connect through words with a high level of self-expectation.
- Experience servicing multiple clients on multiple projects simultaneously.
- Ability to time manage and prioritize requests by deadline.
- You’re a wordsmith not because you have to be. But because you _need_ to be. You bleed ink and dream about ways you can squeeze “apropos" and “juxtaposition" into headlines just cause they’re fun to say.
- You review heatmaps for fun. Always looking to understand our customers better.
- Self-starter, goal-oriented, takes personal pride in work.
- Organized, multi-tasker while staying extremely detail-oriented.
- Flexible, adapts to fast-changing priorities.
- Strong desire to learn and keep up with current trends, modern tools and marketing techniques.
- Comfortable working in a cross-functional/matrix environment with competing priorities.
- Stress tolerant, stays cool, and collected under pressure.

**Nice to Haves**:

- Agency experience.
- An understanding of Hubspot, Marketo, Gsuite, Miro.

Perks, Perks, Perks.
- Mentorships by industry veterans with a 100% track record of industry success in funding and scaling software companies creates endless career opportunities.
- Training and professional development budget provided to help advance your career and skills (available every year to every employee).
- World-class offices and facilities in downtown Vancouver, Toronto and Montreal, for locals seeking a hybrid experience.
- Brand new, top-of-the-line hardware, and equipment providing an ideal working environment either at home or in the office.
- A top of the line benefits package.
- Monthly stipend to assist with creating the best hybrid work experience.
- Employee Stock Options provided to all eligible employees

Work-life balance.

We love our #Rocketeers We value their work and recognize that to be a great #Rocketeer you have to have a work-life balance. Our teams work on a hybrid model. This may mean working in one of our hub offices a few set days a week with your team or working remotely, whichever is deemed most beneficial for the success of the employee and specified role. Our goal is to provide the best work-life balance, whether that is in the office or at home.

Even while working remotely our teams are dedicated to staying connected throughout the day, so there is never a dull moment and you still fee


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