Copywriter & Content Lead

6 months ago

Vancouver, Canada The Tandem Team Full time

Our client VGH & UBC Hospital Foundation is looking to hire a **Copywriter & Content Lead** to join their amazing team. Please view the job description from **VGH & UBC Hospital Foundation **below for more information about this exciting role

**Who We Are**

The Marketing & Brand Engagement (MBE) department positions VGH & UBC Hospital Foundation as the leading charity investing in healthcare innovation in BC. MBE is responsible for the Foundation's brand and marketing strategy which supports all fundraising streams and develops and implements integrated brand marketing campaigns including publications, online marketing, direct marketing, advertising, and public and media relations consistent with the Foundation's brand to raise funds and meet organizational goals.

**About This Role**

The Copywriter & Content Lead is a narrative-savvy professional who excels in storytelling and is adept at both high-level strategy and ground-level execution.

**Key Responsibilities**
- Develops and executes a cohesive content strategy that aligns with the Foundation’s goals and amplifies our brand voice
- Writes, edits, and oversees the production of compelling and creative content across various formats including digital, print, and video
- Manages content schedules and ensure all deliverables meet the highest standards of quality and efficacy
- Develops media releases/statements, maintain media lists, and draft proposals of ideas for articles and newssegments, and the screening of media inquiries
- Maintains a library of patient/partner stories, ensuring a diverse range of topics and participants
- Lead editorial processes and support development of new content opportunities as needed
- Works collaboratively with multiple teams to make recommendations of opportunities for improvingmarketing and brand approaches/deliverables
- Collaborates with Foundation teams to craft narrative-driven content that enhances donor engagement andsupports fundraising initiatives
- Develops and maintains effective relationships with key stakeholders, including VCH leadership andadministration, physician partners, health care professionals, hospital personnel, patients and donors

**What You Offer**
- Strong knowledge of the concepts, theory, and principles in the field of branding, marketing, content strategy and creative writing
- Demonstrated professional experience in creative writing and content creation
- Post-secondary degree and/or diploma in marketing, writing or similar
- Superior written and verbal communication skills, with a flair for holistic storytelling across all platforms
- Superior editing and proof-reading skills; organized and detail-oriented
- Ability to manage multiple, often-competing priorities in a fast-paced environment with tight timelines
- Ability to think strategically and collaborate effectively with stakeholders
- Self-starter with the ability to follow through on tasks with mínimal supervision

**What We Offer**

Additional variable pay, benefits, flexible working arrangements, investment in professional development and subsidized access to fitness, cycling and parking facilities all contribute to a top-notch total rewards package.

**To Apply**

Pay: $70,321.00-$90,298.00 per year

**Benefits**:

- Dental care
- Extended health care
- Paid time off

Work Location: Hybrid remote in Vancouver, BC V5Z 1M9

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