Director of Marketing, Investment Content and

5 months ago

Toronto, Canada Centurion Asset Management Full time

**Who We Are**

Centurion Asset Management Inc. is a recognized leader in the Investment and Property Management industries. Providing quality investments and housing for all its clients, our experienced team comprised of more than 280 Employees is a core component of Centurion’s success since 2003. Centurion Apartment Real Estate Investment Trust (“REIT”) owns more than 22,000 multi-family apartment units and student housing beds across 28 cities in Canada and the United States. Since day one, our goal has been to provide Residents and their families with clean, safe, and comfortable homes. The REIT provides investors an opportunity to invest in a diversified portfolio of rental apartments and student housing properties, as well as mortgage and equity investments in property developments, across Canada and the United States and participate in the profits derived from them. Centurion Financial Trust (“CFiT”) is an income and growth-oriented trust that invests in a diversified portfolio of debt investments that include but are not limited to mortgages, opportunistic real estate developments, and corporate debt. Investors pool their funds to invest in mortgage and growth-oriented credit opportunities and participate in the yields from interest income and net profit from equity.

**Our Mission**

Our mission is to be sought after as a leading-edge, reputable, multi-disciplinary alternative asset manager; to capitalize on opportunities in new and interesting investment strategies that meet our mission to Investors; and to embrace change, experimentation, innovation and learning from failure to make continual improvements that drive our success and keep us ahead of our competitors.

**Our Values**

Our core values can be summarized by the acronym RISE: Respect for our Investors, our Residents, Co-workers, Partners and Communities; Integrity in everything we do, demonstrating sincerity, honesty and the will to do it right; Simplicity free of pretension and hassle, full of value and common sense; and Excellence in offering all our Clients and Partners exceptional products and services quality, as well as providing our Employees with an excellent workplace.

**Why Employees Want to Work with Us**

We provide an inclusive environment where all employees are valued and supported. Over the years, we developed a work culture where the potential of every employee is maximized, and everyone has equal opportunities for growth. For certain roles, we offer numerous employee perks, including: Competitive Total Rewards Packages; Comprehensive Benefits Plan including Medical, Dental, and Vision Care; Flexible Work Week Schedules; Vacation Policy based on Length of Service; Summer and Holiday Hours Programs; Centurion Learning Academy; Opportunities for Growth; Education Reimbursement Policy; Mentoring Program; Employee Referral Program; Ergonomic Workstations Equipped with Standing Desks; Discounted Gym Membership; Company-wide Internal Communication Platforms; Employee Volunteer Opportunities; Quarterly Townhall Meetings and Social Gatherings; Employee Innovation Program; and Corporate Discount Card.

**Overview**

Managing a team of two and reporting into the Vice President of Marketing, the Director of Marketing, Investment Content and Collateral will oversee various strategic and operational aspects of investment sales support including content creation, industry market research, and communications, with the goal of enhancing the advisor/investor sales experience, and maximizing opportunities for capital raising. This role will have clearly defined targets that will be met.

**Responsibilities**

**Content Development**

This role involves initiating and generating compelling fund, industry and investment content and collateral to support sales efforts and facilitate wholesaler engagement with advisors and investors and to further solidify Centurion’s position as a thought leader. Content encompasses the creation of timely point-of-sales documents, the development of value-added presentation slides, and the production of case studies/whitepapers to showcase Centurion's expertise and offerings effectively. Furthermore, this role requires the transformation of pertinent material into periodic marketing pieces and the preparation of industry updates and monthly funds' commentary to ensure advisors remain well-informed. This role will craft industry thought pieces while providing the sales department with actionable insights.

**Market Research and Strategy Development**

Lead comprehensive fund statistical analysis and conduct attribution analysis to gain insights into fund performance and investor behavior. These analyses inform the formulation of effective market strategies based on thorough research and analysis of industry trends and competitor activities. Internal database ownership of internal platform ensuring all content is updated and relevant to sales team, data is correct, monthly scorecards are pulled,

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