Social Media Coordinator

5 months ago

North York, Canada Pinnacle Full time

**Job Title**: Social Media Coordinator

**Direct Report**: Content Manager

**Location**: Toronto/Hybrid

**Job Purpose**:
The role of the Social Media Coordinator is to support the Content Manager and Content team in the management and production of content across all of Pinnacle’s social media platforms, including X, YouTube, Facebook, Instagram, TikTok, and LinkedIn, with the goal of acquiring new players and retaining existing ones. This role also involves managing content on Pinnacle’s Betting Resources page and tracking content performance metrics in order to improve the growth of Pinnacle’s social media platforms and website.

**Essential Job Functions / Main Duties**
- Manage and post content on Pinnacle’s social media accounts, focusing on global sports (soccer, tennis, MMA, etc.) and the major North American sports leagues (NFL, NBA, MLB, and NHL) - with the goal of acquiring new players and retaining existing ones
- Create and edit compelling short and long-form video content for Pinnacle’s social media channels and website, leveraging content from Pinnacle’s podcasts, Pinnacle’s content partnerships and fair-use social media videos (original video creation is also encouraged)
- Manage the production of the Pinnacle Podcast (planning, recording, editing, and publishing)
- Strategize and execute both organic and paid campaigns to drive specific business objectives
- Proactively identify and recommend new opportunities, trends, and technologies in social media to keep the brand ahead of the curve, such as the utilization of AI tools
- Curate user-generated content and leverage it to enhance brand authenticity and engagement
- Engage with our online community to build brand loyalty - monitor and respond to comments, messages, and mentions across Pinnacle’s social media channels
- Create graphics, such as YouTube thumbnails and other social media assets for YouTube, X, Instagram, Facebook, TikTok and LinkedIn (work with Design team when needed)
- Work closely with cross-functional teams, including Design, CRM, and Localization to ensure consistent messaging and branding across all channels
- Track content performance metrics to measure the effectiveness of campaigns and strategies with the purpose of finding ways to constantly improve our content - provide these reports on KPIs to the Content Manager
- Support specific requests from Country Managers for localized social media assets
- Manage the production of video content on Pinnacle’s website, including podcasts and videos from external contributors

**Knowledge & Qualifications**:

- A minimum of 2-3 years’ experience in creating and publishing content on social media for a reputable brand, preferably within the iGaming industry
- Experienced in all aspects of social media content creation (writing engaging copy, creating graphics, video editing, building a content calendar, etc.)
- Proficient in the Adobe Creative Suite (Especially Premiere Pro and Photoshop)
- Experienced with content management on CMS platforms
- Excellent knowledge of sports betting and various casino games
- Excellent knowledge of the sports betting industry and the latest social media trend

**Skills & Experience**:

- Excellent editorial skills and experience with creating engaging content on all the major social media platforms (X, YouTube, Instagram, TikTok, Facebook, LinkedIn, etc.)
- Excellent organizational skills to plan out social media content weeks and months in advance
- Excellent video and photo editing skills
- Ability to adapt content for specific platforms
- Basic HTML editing skills and CMS authoring

**Job Types**: Full-time, Permanent

**Benefits**:

- Company events
- Dental care
- Disability insurance
- Employee assistance program
- Extended health care
- Life insurance
- Vision care
- Wellness program

Flexible Language Requirement:

- French not required

Schedule:

- Monday to Friday

Supplemental pay types:

- Bonus pay

Work Location: Hybrid remote in North York, ON M2N 6K1

  • Social Media Marketing Intern Paid

    2 months ago

    North York, Canada Qode Social Media Marketing Full time

    **Student Internship or Co-op meeting the following criteria**: - **Enrolled in a Post-secondary Institution with Full-time Status**: - ** Canadian citizens, permanent residents, or persons granted refugee status in Canada**: - ** Willing to work in our office located at Yonge & Sheppard Subway** The Social Media Specialist is responsible for developing...

  • Marketing and Social Media Coordinator

    5 months ago

    North York, Canada Media Company Full time

    **Responsibilities**: - Keeping up to date with all the latest social media trends and adapt to social media strategy to boost social media traffic - Developing, and executing digital campaigns from conception to launch on social media platforms such as Instagram and Facebook - Give direction and create concise, eye-catching, and creative social media posts...

  • Social Media Coordinator

    5 months ago

    North York, Canada AutoFloor Inc Full time

    Job Overview: As a Social Media Coordinator at AutoFloor Inc, you'll be instrumental in bolstering our online presence and forging connections with our desired audience across various social media platforms. This role, ideal for those keen on social media marketing and sales, offers an excellent entry point to learn and thrive within our dynamic team...

  • Social Media Coordinator

    5 months ago

    North York, Canada Saltwater Pros Inc. Full time

    Saltwater Pros Inc. is a premier destination for all things reef-related. We are passionate about marine life and committed to providing enthusiasts with top-quality products and expert advice to create and maintain stunning reef ecosystems. Our mission is to inspire, educate, and support hobbyists at every stage of their reef-keeping journey. Job Title:...

  • Social Media Coordinator

    6 months ago

    North York, Canada Chef Luciano Schipano LTD. Full time

    Chef Luciano Schipano is looking for an experienced and energetic Social Media Coordinator to join our fast-growing team. Primary Responsibilities: - Manage and develop the Company's social media channels, including but not limited to Instagram, Facebook, Twitter, YouTube, LinkedIn, etc. - Monitor and analyze the performance of social media posts in order...

  • Social Media and Communications Coordinator

    5 months ago

    North York, Canada GS1 Canada Full time

    **Description**: GS1 Canada is actively looking to add an experienced Social Media & Communications Coordinator to our Marketing and Communications team who brings social media experience, strong writing skills and experience developing social media content for a variety of platforms. In this role, in addition to your mastery with words and awareness of...

  • Social Media Coordinator

    1 week ago

    North York, Canada The Cup Store Full time

    **About the Company** **About the Position** **What You Would Be Doing**: - Partnering with internal team members to drive social media content that aligns with the organization’s current and upcoming projects and priorities. - Creating content for social media platforms such as Twitter, Facebook, Instagram, Pinterest, YouTube and LinkedIn. - Developing...

  • Social Media Specialist

    1 month ago

    North York, Canada MR. MOTOR INC Full time

    **Job Title**: Business Development and Marketing Manager/Social Media Specialist **Company**: Mr. Motor Inc. **Location**: 1255 Finch Ave West, North York, Ontario, M3J 2G4 **Job Type**: Full-time Mr. Motor Inc. is a fast-growing dealership in the used car industry in Toronto, serving the GTA with over 200 cars in stock. We are seeking a dynamic...

  • Social Media Marketing Coordinator

    2 months ago

    North York, Canada La Vitalité Med Spa Full time

    **About Us**: La Vitalité Med Spa is a thriving beauty and aesthetics clinic committed to delivering exceptional skincare and rejuvenation services with two locations in the Greater Toronto Area (North York and Markham). We pride ourselves on providing personalized care to clients in a luxurious and welcoming environment. **Position...

  • Social Media Marketing

    1 week ago

    North York, Canada Maple Tattoo Supply Inc. Full time

    **Company description** Maple Tattoo Supply entered the tattoo industry in 2014 in Europe to meet the demand for diversity and high quality that customers world wide were demanding. We offer best quality industry leading tattoo brands to provide the support and equipment required to create long lasting beautiful tattoos. At Maple Tattoo Supply we are happy...

  • Social Media Marketing

    5 months ago

    North York, Canada Maple Tattoo Supply Inc. Full time

    **Company description** Maple Tattoo Supply entered the tattoo industry in 2014 in Europe to meet the demand for diversity and high quality that customers world wide were demanding. We offer best quality industry leading tattoo brands to provide the support and equipment required to create long lasting beautiful tattoos. At Maple Tattoo Supply we are happy...

  • Social Media Marketing

    5 months ago

    North York, Canada Maple Tattoo Supply Inc. Full time

    **Company description** Maple Tattoo Supply entered the tattoo industry in 2014 in Europe to meet the demand for diversity and high quality that customers world wide were demanding. We offer best quality industry leading tattoo brands to provide the support and equipment required to create long lasting beautiful tattoos. At Maple Tattoo Supply we are happy...

  • Social Media Manager

    5 months ago

    North York, Canada Sunday Value Full time

    ### Job Overview: ## Duties: - Develop and execute social media strategies to drive brand awareness and engagement - Create and curate engaging content for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn - Monitor social media channels for customer inquiries and respond in a timely manner - Analyze social media data to identify...

  • Social Media Manager

    5 months ago

    North York, Canada Digital Pepper Inc Full time

    Job Title: Social Media Manager Company: Digital Pepper Inc Location: North York Job Overview: Digital Pepper Inc, an award-winning full-service digital agency, is seeking a talented Social Media Manager to join our dynamic team. As a leading digital agency with core competencies in digital marketing and technology solutions, we are looking for a...

  • Social Media Manager

    5 months ago

    North York, Canada Right at Home Realty Full time

    **About Us**: Sure, we are Canada’s largest independent real estate brokerage with 10 branches and 6,000+ agents, which is pretty darn impressive. But we are much more than that! Right at Home Realty, Brokerage has been a champion of the real estate agent since we opened our doors in 2004. We obsess over agent success and are always there to provide the...

  • Social Media Specialist

    5 months ago

    North York, Canada Right at Home Realty Full time

    **About Us**: Sure, we are Canada’s largest independent real estate brokerage with 10 branches and 6,000+ agents, which is pretty darn impressive. But we are much more than that! Right at Home Realty, Brokerage has been a champion of the real estate agent since we opened our doors in 2004. We obsess over agent success and are always there to provide the...

  • Digital Marketing/social Media Intern

    2 months ago

    North York, Canada The Dankos Media Group Inc. Full time

    Our company is a full-service urban marketing agency that supports businesses generate demand for their product or service. We provide an array of affordable marketing/media solutions under one convenient hub, acting as a third party marketing department for many businesses, programs/departments and charitable organizations. Ultimately our model helps to...

  • Social Media Manager

    3 months ago

    North York, Canada North Of 7 Full time

    Social Media Manager Location: Toronto, Ontario Company: Northof7cards About Us: Northof7cards is a leading name in the sports entertainment industry, specializing in live sports card breaking and streaming. We connect fans and collectors with the thrill of uncovering the next big find, offering an engaging and interactive online experience. Join our...

  • Social Media Specialist

    5 months ago

    North York, Canada Avanessy Accounting Services Full time

    Job Summary: **Duties**: - Create engaging social media content (text, image, and video) for various platforms such as Facebook, Instagram, Twitter, and LinkedIn - Monitor social media channels for industry trends and competitor activity - Collaborate with the marketing team to develop social media campaigns that align with marketing goals - Analyze social...

  • Social Media Model

    5 months ago

    North York, Canada Grace Court Co Full time

    Grace Court is an up and coming streetwear brand known for its commitment to style, quality, and customer satisfaction. As we continue to expand our online presence, we are seeking a talented and dynamic Social Media Model/Content Creator to join our team. **Job Description**: Are you passionate about fashion and have a strong presence on social media...