Vice President of Sales

4 months ago

Richmond, Canada Donald's Fine Foods Full time

Donald's Fine Foods is a specialty meat procurement, processing and distribution company providing quality meat products and services to customers in British Columbia, Western Canada and around the world. This family owned company is built around the core values of customer focus, integrity, people, quality, and safety.

We currently operate three food processing facilities in British Columbia and one facility in Saskatchewan. We are expanding into Edmonton, Alberta this year and further investing and expanding our operations in Moose Jaw, Saskatchewan with another meat processing facility scheduled to open later this year.

**The Role**
- Manages the overall sales and of the company’s products and services.
- Analyze and evaluate the effectiveness of sales strategies, methods, costs and results.
- Develop the business plan for the sales and marketing department.
- Establish short and long-term goals, objectives, policies, best practices, and operating procedures.
- Ensures consistent and profitable growth in sales revenues through positive planning.
- Develop specific plans and KPIs to ensure revenue growth and margin growth in each product category, within major accounts and different market segments.
- Trains, develops and manages sales and marketing team.
- Oversee the overall staffing requirements and ensure the sales and marketing departments have proper onboarding and training in place.
- Conduct annual and regular performance reviews for direct reports to ensure continuous growth and development.
- Identifies objectives, strategies and action plans to improve short-term, long-term sales and overall earnings.
- Has a thorough understanding of products, services, capabilities, customers and current markets.
- Oversee the development and management of internal operating budgets.
- Identifies objectives, strategies and action plans to improve short-term, long-term sales and overall earnings.
- Develops and manages sales and marketing budgets.
- Develops new and existing customer relationships.
- Research and develop strategies to identify sales and marketing opportunities

**Key Criteria/Requirements**
- Minimum 10 years experience effectively managing a sales and marketing team.
- Experience in the retail food or food-manufacturing industry, food industry professionals only.
- Meat industry experience is a highly valued asset.
- Perishable foods or consumer packaged goods experience an asset
- Bachelor of Commerce or equivalent with a focus on sales and marketing.
- Entrepreneurial with an aptitude to think outside the box.
- Open minded with the ability to focus on the bigger picture.
- Great communicator with strong negotiation, presentation and persuasion skills.
- Excellent communication both written and spoken.
- Passion for continuous improvement, ability to inspire and lead a sales and marketing department.
- Self-motivated and goal oriented.
- Ability to think both strategically and analytically at a high-level.
- Demonstrated best practices in recruitment and selection of top performers.
- A willingness to travel up to 5% of time as needed across Canada, and 40% travel locally.
- Seniority LevelExecutive
- Industry
- Food and Beverage Manufacturing
- Meat Products Manufacturing
- Employment TypeFull-time
- Job Functions
- Sales
- Marketing
- Manufacturing
- Skills
- Sales
- Negotiation
- Sales Effectiveness
- Sales and Marketing
- Communication
- Sales Management
- Business Planning
- Operating Budgets
- Performance Reviews
- Key Performance Indicators

Pay: From $150,000.00 per year

**Benefits**:

- Dental care
- Disability insurance
- Life insurance
- Paid time off
- Vision care

Schedule:

- Monday to Friday

Work Location: In person

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