Ambassador Program Manager

6 months ago


Lower Mainland, Canada Musora Media Inc Full time

Hey - we're hiring an Ambassador Program Manager to grow our Affiliate programs at Musora This role is for you if you want to make an impact quickly and have ownership in how this role evolves. We're looking for someone who:

- Understands music and the music business.
- Has worked with artists, artist management, and/or social media influencers.
- Can ideate and execute ideas that will grow and maintain Affiliate Revenue.
- Understands and has experience in Affiliate and Influencer Marketing.

If you feel you're over-experienced for this role, we encourage you to apply, as we're open to hiring a Director-level role instead.

**Who we are (Musora Media)**

At Musora Media, we make playing the songs you love easier by combining great teachers, organized lessons, and practical technology with student-centred communities.

Jared Falk founded his first online lesson community in 2003 and has been steadily growing online education communities since then. Over time Musora Media has become a multi-faceted business that includes online media properties, digital and physical products, and an online education platform with over 80,000 students.

While we love all instruments, we currently have communities for drums (Drumeo), piano (Pianote), guitar (Guitareo) and voice (Singeo) within our online membership.

Underpinning all of our efforts are two simple goals:

- Create more musicians
- Keep them playing longer

As a team member, you will be responsible for helping us create new musicians and developing a culture of continuous learning and self-improvement.

**Who you are**

The Ambassador Program Director is responsible for growing our affiliate marketing program and working with artists/influncers to find creative ways to promote Musora’s membership and products. You will work closely with affiliates and influencers to support profitable campaigns for Musora and our partners. You will manage influencer campaigns by innovating new ideas, content types, and other strategies to maximize the return on investment and generate profits for both Musora and the partners.

**Key Qualifications**:
Knowledge/Education/Experience
- Proficiency in the English language (written and verbal)
- Knowledge of affiliate marketing and influencer marketing.
- High-level understanding of music, the music business, and social media.
- Experience working with artists, artist management, and/or social media influencers. Valid Passport since travel is required 2-4 times per year.

**Skills, Abilities and Other Attributes**
- Ability to exhibit the Company's Core Competencies, which include our three core values: Empathy, Passion, and Grit, as defined on our company website.
- Excellent written and verbal communication skills.
- Ability to pitch to influencers and artists.
- Strong interpersonal skills; able to cultivate relationships.
- Deadline-oriented, with great follow-up skills.
- High-level understanding of YouTube, TikTok, Instagram, Facebook, and Twitter.
- Excellent time management and project management skills.
- Can type efficiently for content creation and team communication. (40+ wpm).
- Work well independently and in a team environment.

**Key Duties and Responsibilities**:

- ** Grow and maintain affiliate revenue with innovative ideas, affiliate support, and best practices.**
- Set up, manage, and optimize all affiliate partners & revenue.
- Monthly affiliate calendar & reporting.
- Monthly newsletter featuring our best promotions, assets, and more.
- Create pitch decks on how we can work with affiliates, including case studies and campaign options.
- Create campaign opportunities & assets.
- Report on our best affiliates and concepts.
- Make sure they’re all happy & paid.
- **Quarterly “Special Campaigns” with specific artists/influencers that take our affiliate program to new levels.**
- Work directly with an artist/influencer to develop a special campaign focussing on their strengths and audience to drive high volumes of leads/revenue.
- Find creative and unique approaches to traditional affiliate campaigns that raise the bar and set Musora apart from traditional affiliate marketing.
- Own these campaigns from ideation to completion, with accurate campaign performance and success reporting. Working closely with the Musora team to push these projects across the finish line.
- **Partnerships Support Responsibilities. **Support the VP of Partnerships for any team initiatives for up to 10 hours a week. This may include:

- Gathering assets for key partnership initiatives.
- Gathering contact information and setting up calls.
- Consultation on key projects and initiatives.
- Outreach and support on Artists and PR.

**Key Performance Indicators**:

- Monthly Affiliate Revenue
- Monthly Affiliate Revenue Margins (75%)
- Number of Active Affiliates
- Affiliate Happiness Rating // Quarterly Survey

**Musora Ambassador Program In More Detail**:
Similar to other affiliate programs, our Ambassador Program sets out to partner



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