Business Development Analyst

2 weeks ago

Barrie, Canada City of Barrie Full time

**Posted**:Tuesday, May 14, 2024**

**Job Number**:PC**-24-33**

**Job Type**:Permanent** Full-time, Union**

**Position Closing Date**:Tuesday, June 4, 2024 at 11:59pm**

**Choose Barrie**

The City of Barrie is a vibrant, progressive, and growing community with deep connections to our heritage, to nature and to the opportunities surrounding us.

Our community values quality of life; the ability to play year-round with 300 hectares of park space, our beautiful waterfront, our lively downtown core and the nearby hills, wetlands, and forests. We also value connections; to our neighbours and the community, to our road and rail network, and to the opportunity Barrie provides to enjoy life.

Everything Barrie has to offer, from the water we drink to the roads we travel on, has one thing in common - municipal workers. Joining a municipality is one of the most rewarding, engaging, and exciting careers you could choose. It is a career you can take pride in knowing that every day you make a positive impact on an entire community. We are one team, with one goal and we all work together to continue making our community great.

**The Opportunity**

The Economic and Creative Development Department is part of the Infrastructure and Growth Management Division. This department is responsible for the attraction and facilitation of new business investment, and helping employers access the business opportunities of the area. They encourage and promote the creation of new Barrie-based enterprises, including start-ups and small business services. They also support the retention, growth, and expansion of the City's existing businesses. This includes bringing stakeholders together on strategic programs.

Reporting to the Manager of Business Development in the Economic and Creative Development Department (Invest Barrie), the Business Development Analyst is responsible for the department's data research, collection, and analysis needs. The position plays a key role in promoting Barrie as a premiere business investment destination and in supporting businesses to stay and grow within the city by leveraging a connected business environment. The role involves the sourcing, gathering, interpreting, and disseminating of data and information from a variety of sources at the macroeconomic and local levels to identify trends, create benchmarks, develop forecasts, and develop report measures and communication tools regarding Barrie's economy. This position also involves providing data, information, key economic indicators, and market intelligence to inform strategy, value proposition development, targeted sector development initiatives, and marketing campaign content for the Business Development branch and the broader Economic and Creative Development Department.

**Our Culture and Qualifications of the Job**

**Corporate Culture**:Your workplace values align with our corporate values of **_Strive, Share and Care_** and you want to join us in providing exceptional services and programs to build a prosperous, growing and sustainable community.

**Education **(degree/diploma/certifications)
- Four (4) year University Degree in market research, statistics, business, economics, communications, social sciences, or equivalent
- Position Equivalency Code: F

**Experience**
- Three (3) years of experience performing duties related to the above mentioned major responsibilities

**Knowledge/Skill/Ability**
- General knowledge of the following legislation, regulations, or requirements: relevant provincial legislation such as the Municipal Act, Municipal Freedom of Information and Protection of Privacy Act, Planning Act
- General knowledge of marketing and communication systems and processes
- Working knowledge of the following principles and standards: Primary, secondary, and tertiary research practices, processes, and principles, the North American Industry Classification System (NAICS) and its associated codes
- Demonstrated ability to:

- conduct research for problem solving and to develop solutions by analyzing facts, generating comparisons and drawing conclusions from available information
- critically interpret and evaluate research and its implications within a strategic framework, thinking critically and expansively by combining ideas in unique ways to develop unique and compelling content
- develop and curate content appropriate for use on social media and other digital platforms that conveys ideas and information in a clear and compelling way
- prepare accurate reports that present information clearly and effectively for various purposes, both from a marketing and corporate communications lens.
- communicate effectively across all organizational levels, including combining information from multiple sources and customizing the communication to the recipient, such as elected officials, senior management, staff, businesses, stakeholders, and the general public
- respond to client needs in a timely, professional, helpful and courteous manner
- c

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