Social Media Specialist

6 days ago

Calgary, Canada Benevity Full time

**Meet Benevity**:
Benevity's award-winning corporate purpose software empowers companies and their people to take social action on the issues and causes they care about. Through giving, volunteering, grantmaking and positive actions, we help 940+ clients (and counting) build better cultures and engage their employees and customers to create greater social and business impact. We're also one of the first B-Corps in Canada, meaning we're as committed to purpose as we are to profits.

We are seeking a **Social Media Specialist **to build and execute robust content plans on Benevity's owned social media channels that inspire, engage and grow our audiences. As part of the Content Marketing and Communications team, the **Social Media Specialist** will contribute to driving Benevity's thought leadership and content marketing strategies to boost global awareness of the Benevity brand, elevate our profile as a category leader in corporate purpose and position our executives as industry thought leaders. If you love creating and delivering highly-engaging and effective social strategies in a dynamic, fast-paced environment, we want to hear from you

**What you'll do**:
Monitor and manage Benevity's owned social media channels, including:

- Working with the Content Marketing Manager to execute on Benevity's organic social media strategy.
- Planning, managing and delivering on a robust, rolling calendar of social media content that incorporates a mix of thought leadership, brand, employer brand and social impact content supporting Benevity's overall narrative, including client and nonprofit stories.
- Collaborating across teams to develop compelling content that aligns with the larger Marketing strategy.
- Creating and sharing all social posts on Benevity's organic channels.
- Collaborating with the Brand team to evolve Benevity's visual identity and voice on social.
- Monitoring activity daily and managing responses on Benevity channels.
- Monitoring relevant external social activity and Benevity mentions in the social-sphere - engaging with / sharing on Benevity channels.
- Building out and executing on a partner, client and influencer engagement strategy.
- Managing process for requests for social content from internal stakeholders.
- Measuring, optimizing and delivering insights-driven analytics reports monthly and by project.

**What you will bring**:

- University degree in marketing, communications or equivalent experience.
- At least 4 years of experience in building, executing and reporting on social media plans that drive brand engagement.
- Understanding of the latest trends and practices in social marketing and how to leverage these for content discoverability and engagement.
- Understanding of various content formats, their objective and how they connect to each other.
- Editorial mindset that seeks to understand what audiences consume and how they consume it.
- Strong project management skills and attention to detail.
- Excellent verbal and written communication skills.
- Experience using social media tools and analytics platforms (e.g. Sprout Social, etc.)
- Critical thinking and the ability to independently solve problems related to your role.

**What you can expect**:

- An environment in which constant learning is the norm
- The opportunity to work in a fast-paced environment for a dynamic, successful tech company
- To join a team of innovative thinkers as part of a rapidly growing company that is all about helping businesses create corporate and workplace giving and volunteering programs
- To connect with a passionate group in an open, collaborative and fun environment

**Discover your purpose at work**:
If you're at a point in your career where you want your work to truly matter, and you get excited about growing leaders and business, Benevity is the place for you. As one of the fastest-growing technology companies in North America, we help iconic brands and their people do more good in the world.

We are the market leader in our space and have a 99% client retention rate — and it's because of smart, inspiring leaders like you who bring us (and our clients) to the next level.

You'll get that competitive salary, flexible health benefits, mental health support, a generous bonus program, stock options, a hybrid office/home work environment and so much more. Plus, Benevity's very own MyGoodness program inspires our people to donate, volunteer and take action for the causes and issues they care about.
- If you want meaning, purpose and growth, you belong at Benevity._

**Join a company where DEIB isn't a buzzword**:
The diverse backgrounds, experiences, skills and passions of our people make it possible for us to keep innovating as the market leader in our space.

Diversity, Equity, Inclusion and Belonging are part of Benevity's DNA. You'll see the impact of our massive investment in DEIB daily—from our Black Employee Network making space for us to have difficult conversations to our Pride events

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