Email Marketer

2 weeks ago

Victoria, Canada Pilothouse Digital Ltd. Full time

We need you at Pilothouse

We're a fast-growing performance marketing agency and Klaviyo Partner managing $3+ million/mo in direct-response ad spend for disruptive direct-to-consumer brands.

**Strategy**:

- What is the best landing page to send our traffic to? Is this TOF traffic that still needs to be sold? Or is it BOF traffic that's ready to convert?

**Analysis**:

- Which user behaviour triggers can we identify and implement to leverage automation without sacrificing personalization?
- What can we learn from user data to inform and tailor our list hygiene practices for each unique brand?
- How will I manage my A/B tests to produce actionable, communicable outcomes rather than data overload or data sets lacking statistical relevance?

**Collaboration**:

- What additional resources on the Pilothouse or client team are required to execute my strategy, and how will I manage those deliverables? (copywriters, designers, landing page devs, Shopify devs, etc)

**About Pilothouse**:
We work with disruptive brands, big budgets, and make crazy ideas come to life

Our model is built upon the core values of Alignment, Accountability, Velocity, Value Creation and Transparency. Which means unlike traditional agencies that win by charging huge retainers, Pilothouse wins by delivering huge results.

**The day-to-day**
- Evaluate and iterate on creatives and content based on performance data.
- Collaborate with the media buyers and clients to test new content, reporting key findings back to clients.
- Communicate regularly with team members and clients. Your voice will need to be heard.
- Think outside the box to provide new ideas and conversion strategies. Create, test, repeat.

**Experience**
- Klaviyo
- Mailchimp
- Postscript SMS
- Constant Contact
- Hubspot
- Sendgrid
- Aweber
- GetResponse
- Zoho Campaigns

OR take/include the following certifications:

- Klaviyo product certification
- Postscript SMS Marketing certification

We appreciate your time and thank all applicants for their interest, but will only be responding to shortlisted applicants.

**Benefits**
- Virtual events
- Flexible work schedule
- Benefits plan
- Additional perks if you’re ever in town/looking to join us at the office
- Commuter friendly - we have bike storage inside our office
- Dog friendly
- Beer on tap (_other drinks and snacks available_)
- Foosball and basketball hoop

**Salary**: $40,000.00 per year

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