Co-op/intern, Global Marketing/stagiaire Coop

2 weeks ago


Vancouver, Canada Destination Canada Full time

**Job Brief**:
We are looking for a Co-op/Intern, Content and Global Marketing to join the Destination Canada team

**Job Grade & Compensation**: Co-op Student N/A

**Language Requirement**: English Essential/Anglais essentiel

**Security Clearance Level **:Enhanced

**Employment Status**: Co-op Student

**End Date (Term Roles) **:9/8/23

**The world needs more Canada.**

Destination Canada is looking for a **Co-op/Intern, Content and Global Marketing** **,** to join our team in Vancouver as we inspire travellers to explore Canada.

Supporting the Global Marketing team, this dynamic co-op role provides tactical support to the integrated marketing teams at Destination Canada, helping bring multi-channel programs to life. The role interacts with various teams across to provide general project support on content marketing, media relations and public relations, and travel trade initiatives. Key tasks include asset sourcing, ad creation, content updates, online research and reporting. This is a summer co-op placement beginning in May 2023.

Under the guidance of the marketing manager and content specialist, this co-op role is responsible for supporting various teams to bring marketing programs to life that are traveller-centric, brand-aligned, innovative and effective. The role requires a keen desire to learn, curiosity about travel and/or tourism, a passion for content and marketing, the ability to work with a variety of stakeholders and excellent organization.

Destination Canada strives to be an agile organization that responds to a fast-paced industry. The individual will require the skills and personal attributes to support this goal.

Join us and share your love for Canada and your glowing heart with the world.

***DUTIES**:

- Assists the Global Marketing team with ongoing projects to successfully meet deadlines and handle administrative requests as required Support content marketing efforts with ad creation, image sourcing, copywriting, consumer website updates, YouTube optimizations and social media content creation
- Assist with monthly reporting by gathering data and presenting information to Destination Canada teams Provide trade and media relations and public relations support, as needed
- Analyzing and completing a competitor analysis

**Essential Qualifications**

**EDUCATION**:

- Completion of the majority of courses to obtain a degree in a relevant field of study such as marketing, communications or tourism management
- Experience creating marketing content and reports Experience in managing multiple initiatives/activities simultaneously
- Experience in working in marketing department
- Preferably in the last year of a degree
- Experience working in the tourism industry is an asset

**KNOWLEDGE**:

- Knowledge of digital and consumer marketing, media and public relation
- Proficient in Microsoft Office (Outlook, Word, Excel, PowerPoint), G Suite (Google Drive, Docs, Sheets, Presentations), Canva, Facebook Business Manager, Instagram
- Knowledge of project management best practices
- Knowledge of marketing and content trends
- Knowledge of the tourism sector is an asset

**ABILITIES**:

- Excellent verbal and written communication skills, including copywriting and editing
- Solid organizational and multi-tasking skills, with a focus on prioritization
- Ability to work under pressure with a high level of commitment to meeting deadline
- Detail and result-oriented with the ability to embrace ambiguity, solve problems and provide quality work
- Understanding of digital marketing and social media best practices and measurement
- Proactive team player with a high level of interpersonal and networking skills
- Ability to work independently and within a team environment

**PERSONAL SUITABILITY**: Effective interpersonal relationships; creativity; judgment; results-oriented; discretion; confidentiality; diplomacy; detail-oriented.
- Please note that Destination Canada will not be providing relocation assistance.

**NOTE**:
Please review our Frequently Asked Questions if you are looking for any other information.

If you require accommodation(s) at any point in the recruitment process, please reach out to Whitney Friesen, Senior Talent Advisor by one of the following methods:

- Telephone: 604-638-8356

Destination Canada’s mission is to influence supply and build demand for the benefit of locals, communities and visitors through leading research, alignment with public and private sectors, and marketing Canada nationally and abroad.

Destination Canada is a Crown corporation wholly owned by the Government of Canada and formed under the Canadian Tourism Commission Act. We thrive on teamwork across the country and around the world, connecting and collaborating across multiple industries and government levels to promote Canada as a premier four-season destination. The world is our playing field. It is a highly competitive one and, by pulling together, we strive to create unique and rewarding experiences f



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