Manager, CRM, Loyalty

3 weeks ago


Montréal, Canada ALDO Group Full time

**Department**:
Looking to unbox your full potential? STEP UP with the ALDO GROUP.

**WE'RE ON A JOURNEY TO CREATE A WORLD OF LOVE, CONFIDENCE AND BELONGING**

The ALDO Group has been on this journey for over 50 years. We believe that our passionate associates are at the heart of our success, and that with them we will lead into our future with kindness.

**STEP UP EXPERIENCE**
- Recognition programs to showcase your talent
- To be part of a company that takes a stand on issues affecting people, the environment, and our partners
- Summer Fridays (because Summer is for fun)
- Purchase discount on merchandise sold in all our divisions.
- Family & Friends events with discounts on our products
- Subsidized cafeteria & daycare
- Subsidized public transportation and free parking
- On-campus gym with access to a trainer
- Flex schedules and telecommuting
- Sick days
- Attractive total compensation

**YOUR ROLE**

Drive increased effectiveness of communications using a data-driven approach to optimize and continuously improve contact strategy.

Lead the development and implementation of innovative CRM/data-driven marketing strategies, leveraging personalized offers and deep customer insights to enhance customer engagement and loyalty.

**Loyalty Program Management**

Lead, grow, and manage the ALDO Crew Loyalty Program to build customer brand loyalty, retention, and growth for the business.

Drive sales, profit, and lifetime value by developing a strategy that rewards and engages our best customers.

Develop promotional strategy and program of personalized offers to improve customer engagement and value perception for loyalty members.

**Data & Analytics**

Utilise advanced analytics to segment customer data effectively and tailor marketing efforts to individual needs and preferences.

Conduct deep-dive analysis into customer behaviour, preferences, and feedback to inform strategies and improve customer engagement.

Challenge the status quo by consistently identifying areas for improvement, diagnosing issues, and working to resolve them.

**DO YOU HAVE THE PROFILE WE'RE LOOKING FOR?**
- Bachelor’s degree in Marketing, Business, Data Science, or a related field.
- Exceptional analytical skills, with the ability to translate complex data into actionable insights and strategies.
- Excellent communication and collaboration skills, with the ability to work effectively across teams and with stakeholders at all levels.
- Strategic thinker with the ability to translate vision into actionable plans.

Don't wait any longer: STEP UP with us. We want to meet you

**WANT TO KNOW MORE ABOUT US? HERE ARE SOME FUN FACTS.**

Present in more than **100 countries**, the ALDO Group has established itself with strong brands:
ALDO/ALDO Accessories, Call it Spring and Globo. Guided every day by its purpose “A journey to create a world of love, trust and belonging”, the organization is simply unique. What makes our culture so one of a kind is our people’s passion for innovation, excellence, craftsmanship, entrepreneurship and diversity, as well as their empathy and friendliness. In addition, our associates all have an insatiable curiosity

Job Requirements:

- Bachelor’s degree in Marketing, Business, Data Science, or a related field.
- Exceptional analytical skills, with the ability to translate complex data into actionable insights and strategies.
- Excellent communication and collaboration skills, with the ability to work effectively across teams and with stakeholders at all levels.
- Strategic thinker with the ability to translate vision into actionable plans.

**Job Snapshot**:
**Employee Type**: Full-Time

**Location**: Montreal, Quebec (Onsite)

**Job Type**: General Business, Marketing, Business Development

**Experience**: Not Specified

**Date Posted**: 04/26/2024


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