Digital Marketing Specialist
3 weeks ago
**Digital Marketing Specialist**
Do you enjoy executing and optimizing digital campaigns to drive leads and engagement? If you’re looking to join a team at the forefront of Franchise and Travel retail marketing, Expedia Cruises is focused on becoming the leading travel agency in communities across North America.
**What you’ll do**:
- Service Franchisee’s custom digital requests for regional promotions and events
- Support the development of tools and resources for Franchisees including asset and content management for core promotions and offers
- Drive success for the Franchisee consumer marketing programs through program support and administration
**Who you are**:
- Bachelor’s degree; or equivalent related professional experience
- Hands-on experience working with enterprise-level marketing tools such as IBM Marketing Cloud / Watson, Salesforce Marketing Cloud, Adobe Campaign, Responsys, StrongView
- Understanding of HTML and basic Photoshop skills
- Strong customer service skills and ability to resolve client issues and challenges
- Experience with A/B testing strategy and methodology
- E-commerce and travel (cruise) industry experience a plus
L1-IC1
**About Expedia Group**
© 2021 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50
Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.
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