Digital Marketing Coordinator

2 weeks ago


Thunder Bay, Canada Goods & Co. Market Full time

The **Digital Marketing Coordinator's **role spans Goods & Co. Market events, bookings and outreach; covering both digital media and print promotions for these. As a central authority on scheduling and campaign execution, the Marketing Coordinator ensures management and events teams meet deadlines to get information out in a timely, accessible manner to key audiences. This person regularly helps the team book and share events/conferences and organizes key market promotions for these. By helping maintain the market’s social media and web platforms, the Marketing Coordinator is responsible for ensuring that the market’s digital properties are updated with the latest information. Working closely with the General Manager, this role also regularly assists with executing graphic design, and supporting media relations, writing editorial content, crafting digital media (video, podcast, etc.), updating the market’s social media and web platforms.

Duties
- Create informative and interesting social media posts, press releases, press kits, newsletters, sales brochures and related marketing materials.
- Develop and implement effective communication strategies that build customer loyalty programs, brand awareness, and customer satisfaction.
- Prepare monthly detailed media activity reports & insights
- Outreach & bookings for events and activities in the Market and Co Lab
- Create communication and marketing strategies for new products, launches, events, and promotions.
- Prepare weekly posting schedules for review and prioritizing with Manager
- Revising a design or project deliverable to meet specifications
- Work with manager to find other creatives like photographers, writers or illustrators for specific projects & collaborations
- Page Moderation, Paid Social, Monthly Reporting & Analysis
- Long Term Community & Brand Building Strategy
- Work with Traditional Knowledge Keepers and/or Elders on a regular basis to better reflect our communities and cultures in the decision making and ethos of the market.

**NOHFC Indigenous Workforce Development Stream**

**Job Types**: Full-time, Fixed term contract
Contract length: 12 months

**Salary**: $32,411.34-$45,000.00 per year

Flexible Language Requirement:

- French not required

Schedule:

- 8 hour shift
- Every Weekend
- Holidays
- Weekend availability

Ability to commute/relocate:

- Thunder Bay, ON: reliably commute or plan to relocate before starting work (required)

Work Location: In person

Application deadline: 2023-03-19



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