Channel Activation Specialist

1 week ago

Toronto, Canada Hill's Pet Nutrition Full time

No Relocation Assistance Offered
153321 - Toronto, Ontario, Canada

**About us**:
At Hill’s we have a purpose. Every day around the world, we transform the lives of millions of pet families through groundbreaking innovation, outstanding nutrition, and the most creative people. If you’re interested in work that matters, motivated by passion for pets, we invite you to apply. Founded more than 75 years ago with an unwavering dedication to pet nutrition, Hills’ mission is to help enrich and lengthen the special relationships between people and their pets. Our decades of science and research guide us in crafting nutrition that’s ahead so pets and pet parents can enjoy every day together. As the US #1 Veterinarian Recommended pet food brand, knowledge is our first ingredient with 220+ veterinarians, PhD nutritionists and food scientists working to develop breakthrough innovations in pet health.

**About the role**:
In today’s dynamic retail environment, it is an exciting time to be a part of the Marketing team at Hills Pet Nutrition. Our highly energetic and focused Marketing Team is dedicated to driving growth for Hills business in this ever-changing landscape.

The Channel Retail Specialist plays a meaningful role in supporting the Commercial and Customer Development Teams in driving sales. This role acts as a liaison to support the executing of distribution, promotions, reporting, analytics and insights. As such, the role works to provide all vital tools and reporting to meet objectives in the Veterinary channel and with select retailers as well as act as liaison between internal team members in marketing, finance, customer development and the senior management teams. The role serves as a key contact supporting both Customer Development and Marketing teams.

If you are a story teller, good in

**What You Will Do**:

- Collaborate with Marketing and Customer Development leaders to develop and supervise objectives and priorities to achieve the business results. Track and validate monthly consumption updates using Impact Vet
- Manage monthly accrual process for Gross to Net (GTN) spend (Initial Stocking Orders, Car Stock, Programs)
- Manages and develops process flows for regional and territory updates, customer master data, Impact Vet consumption data, and the Paygos/myHill´s.ca returns, and product/promotional access, functionality, communications and troubleshooting.
- Actively participate in the monthly CBP (Atlas) Field and perform analysis of retail environment versus plans monthly performance review volume, sales, distribution, and adjust strategies based on main findings / opportunities. Takes ownership of the monthly inputs and meeting of the planning freeze timelines for veterinary customers.
- Reports on product launch metrics, innovation score carding, and distribution reporting
- Hosts the monthly marketing and customer development team calls (Regional Sales Manager Connect, Monthly Alignment Call, National Territory Manager Call)
- Develop plans and practical recommendations based on knowledge gained from post-evaluations ensuring these are included in the strategies by business types.
- Analyze Market and Internal Data to accurately assess and capture category shopper insights to identify category growth opportunities and develop action plans based on main findings to support the overall goals of the organization.
- Support and lead the execution of racks, displays and hotsheet/magic briefcase materials.
- Support, analyze and supervise plans by Retail Environment in order to ensure alignment with strategies and priorities to meet estimated sales and objectives.
- Uses analytics and insights to improve baseline sales and drive an efficient and effective promotional plan
- Develops shopper solutions based on Retail/Customer and Shopper knowledge
- Supports commercial team with ad hoc analysis and administration as the need arises
- Go to contact for the Field Team and answer questions in a timely manner

**Basic Qualifications**:

- University degree in Business Administration, Commerce or a related field.
- Minimum 5 years of significant experience in Customer and Trade Marketing
- Upper intermediate to sophisticated Excel and/or Google Sheets
- Digital literacy in Excel, Word, Google Suite (Gmail, Sheets, Slides, Docs, Forms) and Power BI and/or Tableau with ability to learn proprietary program
- Ability to multitask
- Ability to work in a flexible environment with demanding schedules and work flexible hours
- Ability to travel
- Hybrid modality work

**Preferred Qualifications**:

- Strong understanding of sales/marketing/distribution practices, particularly with respect to the industry

**Encouraged Areas of Skills**:

- Strong organizational skills and high dedication to timely follow-up and issue resolution
- Strong communication and interpersonal skills
- Highly analytical, ability to work with large amounts of data and uncover practical insights
- Demonstrated team building, flex

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