Manager, Regional Marketing

3 weeks ago


Halifax, Canada Eastlink Full time

Eastlink is a family owned, entrepreneurial and innovative company headquartered in Halifax, Nova Scotia. We take great pride in being a leader in delivering creative competitive, customer focused telecommunications solutions, and connecting our customers to the things and people that matter most. Serving a customer base across seven provinces, our advanced solutions include Internet, Mobile, TV, Telephone, Security and Automation, Data Communications, and exclusive locally produced programming on Eastlink Community TV.

We're on the lookout for a dynamic Marketing and Sales Leader to join our team in Halifax, NS. As our Manager of Regional Marketing and National Referral Programs, you'll play a vital role in driving our business. You will work closely with our sales channels, national marketing team, and community TV, and be the driving force behind executing marketing and sales strategies to propel regional revenue growth. This role offers a thrilling blend of strategic thinking and hands-on action, making a meaningful impact and achieving outstanding results.

**Who You Are**:
You are a strong collaborator who is passionate about business, loves working with people, and thrive on making a difference. Join us on this exhilarating journey where business meets fun, people come first, and success is always on the horizon. Unleash your talents, connect with communities, and be part of a company that truly values its employees and customers. If you're ready to redefine the industry and have a whole lot of fun along the way, then this is the opportunity you've been waiting for.

**What You Can Expect**:
**Regional Sales and Marketing**:

- Take charge and shape the sales and marketing plan for the vibrant territories of NS, NB, and PEI.
- Create and design national sponsorship strategies and masterfully manage the regional sponsorship budget.
- Get ready to rock regional sales events, strategically executing them to achieve mind-blowing sales, revenue, and expense objectives.
- Discover new marketing opportunities and regional consumer insights.
- Bring your innovative spirit to the forefront as you develop and manage the regional sponsorship and community involvement strategy.
- Be part of growing regional market share through daring and inventive approaches that will leave our competitors in awe.
- Create and maintain solid bonds with community leaders and stakeholders.
- Lead the charge in regional go-to-market activities, aligning them seamlessly our company strategy.
- Monitor sales and marketing performance, analyzing and optimizing to meet and exceed targets.

**National Referral Programs**:

- Develop and implement national referral programs that will leave partners and employees cheering.
- Foster and nurture relationships with both new and existing partners.
- Dive into the exciting world of tactical and strategic planning, crafting blueprints to increase our market share.

**What You Will Bring**:
**Qualifications**:

- A post-secondary education in business or a related field
- A minimum of 3 years of relevant experience in marketing execution or sales management, ideally in a regional office setting
- Demonstrated expertise in planning and executing strategies while effectively managing multiple complex priorities
- A keen sense of urgency, thriving in a fast-paced environment where every second counts
- A deep-rooted passion for tackling challenges head-on and delivering measurable results
- As an emerging leader, you possess the ability to inspire and influence employees, fostering a collaborative team approach to achieve objectives
- Excellent communication, presentation, and organizational skills

Why Choose Eastlink?

Join the Eastlink team and experience a workplace like no other, where continuous improvement is in our DNA and adapting to evolving needs is second nature; we prioritize our people, recognizing their immense value and fostering a great employee experience that translates into an exceptional customer experience; with our philosophy of hands-on development and training, we equip you for growth opportunities within our organization, propelling you towards a future of endless possibilities; be part of our dynamic culture, where innovation and collaboration ignite your professional journey and allow you to shape the telecommunications landscape, setting new standards and transforming the way people connect and experience the world.

If you are ready to explore an exciting career at Eastlink, your journey begins here.



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