Marketing Manager
4 weeks ago
**Strong work ethic. Strategic thinker. Team player**
**Does this sound like you? If so, this position may be for you**
The Armour Group Limited is one of the leading real estate development and construction
companies in Atlantic Canada. With its dedicated team of professionals, The Armour Group
Limited continues a proud history of creating a sense of place in Nova Scotia - carefully
designing, developing, constructing and operating some of our region’s most iconic buildings
including the Queens Marque District, Muir Hotel, and Modspace Atlantic. With more than 50
years of history locally, this family-owned firm remains committed to a principled approach to
development, ensuring that our buildings are environmentally sustainable and integrated into
the communities they serve. If you share our values and would like to work with skilled
professionals, Armour is presently seeking a Marketing Manager to join our growing team from
our downtown Halifax location.
As a Marketing Manager at The Armour Group Limited, you will be responsible for overseeing
marketing initiatives across multiple sectors, including hospitality, residential, and corporate.
Reporting to the Director of Marketing, you will play a pivotal role in developing and executing
strategic marketing plans for iconic properties such as Muir Hotel, Queen's Marque district, Delta
possess strong leadership skills, creative flair, and proficiency in social media management and
graphic design tools.
**As Marketing Manager, you’ll get to**:
- Develop and implement comprehensive marketing strategies to drive brand awareness
and promote properties within the hospitality, residential, and corporate sectors.
- Collaborate with internal stakeholders, including property managers, sales teams, and
executives, to align marketing efforts with business objectives and target audience
needs.
- Lead the planning and execution of social media marketing campaigns across various
platforms, including but not limited to Facebook, Instagram, Twitter, and LinkedIn.
- Create engaging content, including written copy, graphics, and videos, to support
marketing initiatives and engage target audiences.
- Monitor and analyze social media performance metrics, providing regular reports and
insights to optimize campaign effectiveness and drive engagement.
- Design and prepare presentations, collateral materials, advertisements, and promotional
materials using graphic design software such as Canva or Adobe Creative Suite.
- Manage marketing budgets and allocate resources effectively to maximize ROI and
achieve marketing goals.
- Stay abreast of industry trends, competitive landscape, and emerging technologies to
identify new opportunities for marketing innovation and growth.
- Collaborate with external agencies, vendors, and partners to execute marketing
campaigns and initiatives, ensuring deliverables are met on time and within budget.
- Act as a brand ambassador for The Armour Group Limited, maintaining brand
consistency and integrity across all marketing touchpoints.
- Provide guidance and mentorship to junior marketing team members, fostering a
collaborative and high-performing work environment.
**What we’re looking for**:
- Bachelor's degree in Marketing, Communications, Business Administration, or a related
field
- Minimum of 5-7 years of progressive experience in marketing, with at least 3 years in a
managerial or leadership role.
- Strong interest in hospitality marketing, residential real estate marketing, and corporate
branding principles.
- Demonstrated experience in developing and implementing successful marketing
strategies across multiple sectors.
- Proficiency in social media management, with a proven track record of driving
engagement and growth on various platforms.
- Excellent graphic design skills, with experience using tools such as Canva, Adobe Creative
Suite, or similar software.
- Solid project management skills, with the ability to manage multiple projects
simultaneously and meet deadlines in a fast-paced environment.
- Strong analytical skills, with the ability to interpret data and insights to inform marketing
decisions and optimize campaign performance.
- Excellent communication skills, both written and verbal, with the ability to articulate
ideas clearly and effectively to diverse audiences.
- Creative thinker with a passion for innovation and a drive for continuous improvement.
- Team player with strong leadership capabilities and a collaborative approach to problem
- solving.
- Flexibility to adapt to changing priorities and business needs.
**What's in it for you?**
- Comprehensive benefits package including Health and Dental Benefits, LTD and Life
Insurance
- RRSP’s
- Paid vacation days
- Paid sick days
- Bonus potential
- Rate discounts at all Marriott properties worldwide
- Employee Assistance Program
- Continuing education support
- Discounts at selected Queens Marque restaurants
- On-site fitness faci
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