Marketing Coordinator
2 weeks ago
Key Responsibilities:
Assist in creating, curating, and scheduling engaging content for our company's Instagram account, adhering to brand guidelines and target audience preferences.
Collaborate with the marketing team to develop and implement effective SEO strategies to improve our website's visibility and ranking on search engines.
Perform keyword research to identify relevant and high-performing keywords for our industry, optimizing content accordingly.
Monitor and analyze website traffic, social media metrics, and keyword performance using analytics tools to provide insights and recommendations for improvement.
Stay up-to-date with the latest trends and best practices in Instagram marketing and SEO to ensure our strategies remain effective and competitive.
Assist in managing and executing other digital marketing initiatives as needed.
Qualifications:
Currently enrolled or graduated in a relevant undergraduate program with a focus on Marketing, Digital Marketing, or a related field.
Solid understanding of Instagram as a marketing platform, including content creation, scheduling, and engagement tactics.
Familiarity with SEO principles and practices, including keyword research, on-page optimization, and link building.
Strong written and verbal communication skills, with an eye for detail and creativity in content development.
Proficiency in using social media management tools and SEO analytics platforms (e.g., Hootsuite, Google Analytics, SEMrush, etc.).
Ability to work independently and collaboratively, managing tasks and deadlines effectively.
Positive attitude, eagerness to learn, and a proactive mindset.
Must be able to commute to our office in Vaughan for a minimum of 2 days per week.
What We Offer:
An opportunity to gain hands-on experience in a dynamic marketing environment.
Mentorship and guidance from experienced professionals in the field.
Exposure to various aspects of digital marketing, including social media management and SEO.
A flexible and collaborative work culture that values creativity and innovation.
**Salary**: $16.00-$20.00 per hour
**Benefits**:
- Dental care
- Vision care
Schedule:
- 8 hour shift
**Experience**:
- Google Marketing Platform: 2 years (preferred)
- Marketing: 2 years (preferred)
Work Location: In person
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