Marketing Specialist

2 months ago

Edmonton, Canada Press'd Sandwich Shop (Corporate Entity) Full time

Job Type: Full Time-Permanent, In-Office

Location: Edmonton, Alberta

**About Press’d**

Founded in 2010, Press’d is a Canadian franchise chain, serving a lineup of both classic and innovative sandwich creations on fresh baked-from-scratch bread. With 18 locations (and counting) across Canada, we’re here to unite taste buds and hearts with the joy of really, really good sandwiches.

**The Role**

We're on the lookout for an enthusiastic and results-oriented Marketing Coordinator or Manager to become a key player of our Press'd team at the head office in Edmonton, Alberta.

As the right hand to our CEO/Co-Founder, you'll play a crucial role in executing and enhancing the brand's marketing strategies and supporting our franchise partners. In this role, you'll team up with creative minds in graphic design, photography, and marketing strategy to bring our vision to life. If you're ready to be the Press’d brand champion, we'd love to have you on board

**Key Responsibilities**

Implementation and Management of Marketing Campaigns:

- Utilize analytics tools to track, analyze, and report on the performance of marketing initiatives, providing insights for continuous improvement.

Social Media Management:

- Manage Press'd brand accounts on Facebook, Instagram, and LinkedIn.
- Create engaging content and foster community engagement.

Influencer Marketing:

- Coordinate influencer marketing programs, including negotiation and contract management.
- Build and maintain relationships with influencers to enhance brand visibility in regional markets.

Coordinating Shoots:

- Coordinate all photo and video shoots for marketing materials, ensuring alignment with brand aesthetics and messaging.

Loyalty Program Oversight:

- Oversee the launch and growth of the new loyalty program.
- Ensure a high-quality customer experience on the loyalty platform.

Website Maintenance:

- Update and maintain the Press'd website to reflect current campaigns, promotions and information.

Google Business Profile:

- Manage and update the Google business profile, capitalizing on new opportunities for visibility.

Reputation Management and Customer Service:

- Monitor customer reviews on sites such as Google, Trip Advisor, Yelp, and Facebook, identifying opportunities for improvement, flagging comments that require a response, and implementing corrective actions as needed.

PR Opportunities:

- Assist in the development and execution of PR strategies, such as media coverage, press releases, awards and recognition, etc.

Supplier, Contractor and Partner Communication:

- Collaborate with suppliers, contractors, and partners as needed for marketing initiatives.

Franchise Support:

- Provide franchise partners with marketing materials and support.
- Assist in implementing brand-wide marketing strategies at the franchise level.

**Requirements**:

- Completion of a degree or marketing program
- Minimum 3-5 years experience in the marketing industry.
- Excellent communication and organizational skills.
- Strong leadership skills with a desire to collaborate for success.
- Excited to grow and learn with a fast-growing restaurant franchise group.
- Knowledge of traditional and digital marketing tools, including Meta Ads.
- Experience managing social media for a business.
- Strong analytical skills and familiarity with marketing analytics tools and metrics.
- Comfort using design tools such as Canva to create marketing materials, using provided brand guidelines, templates, and assets.
- Creative and detail-oriented, with an eye for design.

**Nice to Haves**
- Knowledge of the food industry and franchise operations.
- Familiarity with additional design and marketing tools, beyond those specified.
- Understanding of public relations and experience in identifying and managing PR opportunities.
- Familiarity with the dynamics of coordinating influencer marketing programs.
- Familiarity with SEO/SEM campaign management and optimization.

**What We Offer**
- A casual and flexible work environment
- Benefits include basic health care
- On-site parking

**Job Types**: Full-time, Permanent

Pay: $60,000.00-$70,000.00 per year

**Benefits**:

- Casual dress
- Extended health care
- On-site parking
- Paid time off

Schedule:

- 8 hour shift
- Day shift
- Monday to Friday

**Education**:

- Bachelor's Degree (preferred)

**Experience**:

- Marketing: 2 years (preferred)

Work Location: In person

  • Marketing Specialist

    4 weeks ago

    Edmonton, Canada Schuyler Marketing Ltd Full time

    Education: College/CEGEP - Experience: 1 to less than 7 months - or equivalent experience **Tasks**: - Respond to enquiries from members of the business community concerning development opportunities - Develop social and economic profiles of urban and rural areas to encourage industrial and commercial investment - Act as spokesperson for an organization -...

  • Marketing Specialist

    1 month ago

    Edmonton, Canada Schuyler Marketing Ltd Full time

    Education: College/CEGEP - Experience: 1 to less than 7 months - or equivalent experience **Tasks**: - Act as spokesperson for an organization - Advise clients on advertising or sales promotion strategies - Answer written and oral inquiries - Assist in the preparation of brochures, reports, newsletters and other material - Gather, research and prepare...

  • marketing specialist

    3 weeks ago

    Edmonton, Canada Schuyler Marketing Ltd Full time

    Education: Expérience: EducationCollege/CEGEP or equivalent experienceTasksRespond to enquiries from members of the business community concerning development opportunitiesDevelop social and economic profiles of an area to encourage industrial and commercial investmentAct as spokesperson for an organizationAdvise clients on advertising or sales promotion...

  • marketing specialist

    4 weeks ago

    Edmonton, Canada Schuyler Marketing Ltd Full time

    Education: College/CEGEPExperience: 1 to less than 7 months or equivalent experienceTasksRespond to enquiries from members of the business community concerning development opportunitiesDevelop social and economic profiles of an area to encourage industrial and commercial investmentAct as spokesperson for an organizationAdvise clients on advertising or sales...

  • Marketing Specialist

    1 month ago

    Edmonton, Canada NORQUEST COLLEGE Full time

    **Job Description**: **MARKETING SPECIALIST** **MARKETING & COMMUNICATIONS** Reporting to the Director, Marketing, the Marketing Specialist provides a comprehensive range of marketing support and services for internal clients across the college including faculties, student recruitment, and corporate service areas. The scope of practice for the role is...

  • PPC Specialist

    4 days ago

    Edmonton, Canada BubbleUP Marketing Full time

    Does planning and launching a new campaign bring a smile to your face? Are your dreams filled with media buying and bidding? Does the idea of tying an online campaign to a brand strategy and the words “conversion optimization” make you tingle with excitement? If so, then we want to hear from you. We are currently hiring an **experienced PPC Specialist**...

  • Social Media Specialist

    4 days ago

    Edmonton, Canada BubbleUP Marketing Full time

    Social Media Specialist Job Description (Content Chameleon) - Resume including your most used social media profiles or brands that you have recently worked with (with a link to their profiles / platforms) - A sample of photography, or video work (could also be on your social media profile) - Creative writing piece that you have written (can be short form,...

  • Marketing & communications specialist

    6 days ago

    Edmonton, Canada Recruitment Partners Inc. Full time

    Description Marketing and Communications Specialist Our client is searching for a Marketing and Communications Specialist to join their team. This role will be responsible for developing and implementing effective marketing and communication strategies to promote the company’s products and member services, drive member engagement, and increase brand...

  • Marketing Specialist

    4 days ago

    Edmonton, Canada CANTIRO Full time

    **About Cantiro** We create the environments for _**amazing lives to happen**_! With over 25 years of real estate experience and over 100 employees across 3 provinces, we have developed visionary communities, built innovative homes, designed luxury condos, created the best townhomes and inspired some of the most interesting commercial properties. In each...

  • Marketing Specialist

    4 days ago

    Edmonton, Canada Durabuilt Windows and Doors Inc Full time

    **Our values are at the core of everything we do!** - **INNOVATIVE. **Think ahead to stay ahead. - **DRIVER. **Stay hungry and act with urgency. - **OWNERSHIP. **No excuses. 100% accountability. - **CARING. **For employees, partners and community. - **INDIVIDUAL. **We work with great people and expect a lot from them We are one of Western Canada’s largest...

  • Marketing Specialist

    4 weeks ago

    Edmonton, Canada Durabuilt Windows and Doors Inc Full time

    **Our values are at the core of everything we do!** - **INNOVATIVE. **Think ahead to stay ahead. - **DRIVER. **Stay hungry and act with urgency. - **OWNERSHIP. **No excuses. 100% accountability. - **CARING. **For employees, partners and community. - **INDIVIDUAL. **We work with great people and expect a lot from them We are one of Western Canada’s largest...

  • Marketing Specialist

    1 week ago

    Edmonton, Canada Durabuilt Windows & Doors Full time

    Our values are at the core of everything we do! INNOVATIVE. Think ahead to stay ahead. DRIVER. Stay hungry and act with urgency. OWNERSHIP. No excuses. 100% accountability. CARING. For employees, partners and community. INDIVIDUAL. We work with great people and expect a lot from them We are one of Western Canada’s largest window and door...

  • Marketing Specialist

    1 week ago

    Edmonton, Canada Durabuilt Windows & Doors Full time

    Our values are at the core of everything we do! INNOVATIVE. Think ahead to stay ahead. DRIVER. Stay hungry and act with urgency. OWNERSHIP. No excuses. 100% accountability. CARING. For employees, partners and community. INDIVIDUAL. We work with great people and expect a lot from them We are one of Western Canada’s largest window and door...

  • Digital Marketing Specialist

    1 month ago

    Edmonton, Canada Edmonton Public Library Full time

    Are you an inbound marketing specialist with the skills to create and distribute targeted content to help attract Edmontonians to all the amazing information, resources, programs and services housed at EPL? If spreading the words using blogs, articles, keywords, social media, advertisements and campaigns for one of Edmonton’s most used and loved...

  • Digital Marketing Specialist

    1 month ago

    Edmonton, Canada Mint Health+Drugs Full time

    **Who are we?** At Mint Health+Drugs, we’re more than just a run-of-the-mill drugstore. We offer a deeper level of care, brought to you by independent pharmacy owners that are a part of the local community. Simply put, our mission is to _Help People Feel Better_! The Mint Core Values represent our guiding principles: - Motive - We strive to be the best...

  • Marketing Specialist

    2 weeks ago

    Edmonton, Canada Durabuilt Windows & Doors Full time

    Our values are at the core of everything we do! INNOVATIVE.Think ahead to stay ahead. DRIVER.Stay hungry and act with urgency. OWNERSHIP.No excuses. 100% accountability. CARING.For employees, partners and community. INDIVIDUAL.We work with great people and expect a lot from themWe are one of Western Canada’s largest window and door manufacturers servicing...

  • Marketing Specialist

    4 weeks ago

    Edmonton, Canada Durabuilt Windows & Doors Full time

    Job Description Our values are at the core of everything we do! INNOVATIVE. Think ahead to stay ahead. DRIVER. Stay hungry and act with urgency. OWNERSHIP. No excuses. 100% accountability. CARING. For employees, partners and community. INDIVIDUAL. We work with great people and expect a lot from them We are one of Western...

  • Marketing Technology Specialist

    4 weeks ago

    Edmonton, Canada GPS Insight Full time

    **Who We Are** **GPS Insight** offers leading technology for organizations that have drivers and technicians in the field, fleets of vehicles, trailers, and other mobile assets. We provide innovative fleet solutions that include vehicle and asset tracking, in-cab smart cameras, field service software, and compliance management. We know that when you invest...

  • Marketing Specialist

    6 days ago

    Edmonton, Canada Champion Petfoods Full time

    Changing the World, One Kibble at a Time Champion Petfoods is expanding! We are excited to announce we are looking for a Marketing Specialist – Canada to join our rapidly growing company. Champion Petfoods is an award-winning pet food crafter with a reputation of trust spanning 35+ years. From our humble beginnings, founded in a small town in Alberta,...

  • Marketing and Communications Specialist

    4 weeks ago

    Edmonton, Canada WIN House, Edmonton's Women Shelter Full time

    **Marketing and Communications Specialist** Permanent -Full Time WIN House provides individuals and their children fleeing violence crisis response and intervention, safe temporary accommodation, and support for basic needs. Those seeking our services are offered trauma-informed, client-centered programming and support, access to resources, information,...