Broadcast Coordinator

3 weeks ago

Toronto, Canada Dentsu Media Full time

Company Description

The Broadcast coordinator contributes to the coordination of the media buying process and is essential to the day-to-day management of the client through the MBP process, buy maintenance, and performance. The individual in this role is required to work well in a team-based, fast paced, detail-oriented environment. A successful Broadcast coordinator is resourceful and demonstrates the initiative to participate in advanced projects.

**Job Description**:

- Assists in the development of media presentations and tactical POV’s.
- Ensures key information is provided to the media operations and media planning teams throughout the campaign activation and maintenance process.
- Supports strong working relationships with vendors to achieve campaign objectives and fulfil client campaign goals.
- Supports the negotiation process for approved media buy activations
- TV, Radio, OLV.
- Conducts research and development of media measurements - Audience, Ratings, Etc.
- Supports the media operations team with client financials: budget reconciliation and budget management.
- Contributes to strategizing ways to improve and optimize campaign performance to meet client KPIs.
- Assists with client reporting commentary that is easy to understand and also compelling and persuasive.
- Enters key client information into media buy systems.

**Qualifications**:

- Post-secondary Degree or Diploma in Media, Advertising, Business Administration, Marketing, or related field.
- Strong to advanced level MS Office skills: Excel (Pivot Tables, VLOOKUP’s), Outlook, PowerPoint, etc.
- Excellent written and verbal communication skills.
- Ability to work with cross functional teams and multiple stakeholders.
- Aptitude for priority management where it concerns managing multiple deliverables/work streams.
- Ability to organize ideas and present back information logically and sequentially.
- Knowledge of broadcast industry tools (Lens, Infosys, DDS, AdTraq, etc.) is considered a strong asset.

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