Growth Marketing Specialist

3 days ago


Toronto, Canada Seequent Full time

**The Company**

Seequent builds world-leading subsurface software, helping create a better understanding of the earth to ensure a better world for all.

We are constantly evolving at the forefront of technology to transform how geo-professionals work, eliminating barriers to understanding by connecting software, teams, and the tools they need.

Every day, our customers in over 100 countries work to develop mineral resources more sustainably, design and build better infrastructure, protect the environment, source renewable energy, and help resolve historical challenges such as groundwater contamination and ageing infrastructure.

Our integrated earth modelling, geo-data management, and team collaboration software enables them to see a more complete picture of the earth: because with more understanding comes better decisions - for people and the planet.

Headquartered in New Zealand with global reach, Seequent is the specialist subsurface software company within Bentley Systems. Together, we are helping build a more resilient world.

We’re a high growth, people-centric success story.
- Seequent is a Bentley Systems company, working together to build a better future._

**The Role**
We’re looking for a Growth Marketer with the experience and drive to support Seequent’s continuous market growth.

The Growth Marketing Specialist will be responsible for supporting Seequent’s growth marketing team, including executing activities across digital marketing, paid advertising, marketing automation, analytics, and demand generation.

**Please note, this is a Fixed-term contract ending 29th February 2025.**

**In this role, you will have the opportunity to**:

- Ensure the execution of the Growth Marketing roadmap for 2024.
- Be part of a passionate team that that develops and executes demand generation initiatives in collaboration with our Regional, Segment, Product, and Customer Marketing teams.
- Help manage Seequent’s paid advertising/professional consulting budget and overall Growth Marketing budget.
- Automation and workflow builds in our marketing automation platform, Marketo.
- Support paid advertising campaigns utilizing LinkedIn and Google Ads.

**In order to be successful in this role, you should have**:

- The ability to understand campaign data and analytics in order to communicate insights and recommendations to business stakeholders.
- Ability to lead successful marketing acquisition strategies, planning and then delivering that activity.
- Demonstrable track record of testing and optimising marketing activity using a robust, analytical methodology.
- Excellent working knowledge of Marketo, Salesforce, Google Analytics, and Google Ads is desirable
- Ability to work independently, handle multiple ongoing projects and to make decisions on your own when required

***Why you will enjoy working with us..**

You will be joining a highly skilled, highly productive team of technical experts who are passionate about what we do. We are a friendly, intelligent, and supportive bunch and are looking forward to you bringing your expertise to the team. Our wider team is geographically diverse and from multi-disciplines, so even though you will be Toronto based you will have opportunity to work with colleagues from across the globe.

**In addition to awesome colleagues and work culture, you can also expect the following benefits**:
You will work with your team from our office in Toronto. At least two days a week will be in-person—the remaining three are flexible.
- Wellbeing - Health benefits package, generous vacation, fully subsidized subscription to Headspace, regular wellness webinars, and 24/7 EAP access to support employee wellbeing.
- Financial - Competitive compensation, reviewed regularly, plus the option to join our Employee Stock Purchase Plan* and RRSP savings plan* (*location dependent).
- Learning - Access to a wealth of training resources through our digital learning platform Degreed, quarterly career conversations with your manager and a culture that believes in promoting from within.
- Connection - Join in on our annual events such as our internal innovation event - Hack Yeah or our annual Lyceum - bringing together industry experts to connect on how the latest capabilities in geoscience software innovation are helping transform our digital landscape.

LI-MD1

**Inclusion + Diversity**

In addition to being dedicated to building a workforce that reflects diverse talent, we are committed to fostering an inclusive and accessible experience.
If you require an accommodation for any part of the recruitment process (including alternate formats of materials, accessible meeting rooms, etc.), please let us know and we will work with you to meet your needs. Please provide details in your cover letter of any accommodations needed.

**How to apply



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