Marketing Manager

2 weeks ago


Winnipeg, Canada Freedom Concepts Inc. Full time

**Company Overview**:
Freedom Concepts has been imagining, designing, and building adaptive bicycles for the special needs community for 30 years. We pride ourselves on manufacturing the highest quality products and delivering the best customer experience in our industry. Freedom Concepts is passionate about empowering communities and inspiring others to do the same Our approach is hands-on, and allows us to deliver unique, tailored solutions - one person at a time. We are still a relatively small company, but are growing year-over-year and are looking to add even more talent to our team
- If you are searching for that next great opportunity to grow your skillset and lean on your experience - all while making a real difference in some deserving families’ lives - then this is the job for you_

**Role Summary**:
The Marketing Manager is an integral part of the team here at Freedom Concepts. They are responsible for overseeing the day-to-day operations of the marketing department, including the tactical execution of content creation, design, and digital marketing. They have a passion for creative design and contribute to a team environment that promotes good communication and efficiency. Management, training, and regular collaboration with the Marketing Coordinator is essential. The Marketing Manager is part of the Freedom Concepts Leadership Team and participates in / supports strategic planning and corporate initiatives. This is a challenging role that requires a high attention to detail, collaborating with peers, and a desire to drive engagement / brand awareness and new product development.

**General Job Functions**:

- Embody a team-first approach to achieve departmental goals and objectives
- Develop the annual Marketing Plan and work with the Finance Dept. to set the budget
- Design for a wide spectrum of products and media including websites, advertisements, displays, corporate communications, as well as internal support documents
- Maintain the frequency of posts on all Freedom Concepts’ social media platforms and implement strategies / tactics to grow the overall reach
- Manage and coordinate all Tradeshow-related items including: registration, travel arrangements, booth design and layout, literature and promo requirements, freight shipments, and more with opportunity to attend tradeshows accross North America
- Work with the Marketing Coordinator in coordinating, scheduling, shooting, and editing all photo and video shoots
- Support the Sales and Customer Service teams by creating and maintaining tools / documents for customer use
- Focus on content creation and produce a monthly Newsletter with fresh and relevant information
- Participate in weekly meetings with the rest of the Leadership team at Freedom Concepts
- Attend local events and organize internal staff culture events
- Collaborate with external partners and / or marketing firms on specific projects and initiatives
- Regularly maintain and update multiple WordPress websites
- Help with the sourcing and production of items such as custom Decal Packages and Embroidery on special customer orders
- Lead and manage alongside the Engineering team, multiple NPD projects across their various stages
- Hold a weekly departmental meeting with the Marketing Assistant to align priorities and determine the direction for the week

**Salary Range**:

- We thank all applicants for their interest in employment opportunities with us, however only those selected for an interview will be contacted._

**Salary**: From $30.00 per hour

**Benefits**:

- Casual dress
- Company events
- Dental care
- Disability insurance
- Extended health care
- Life insurance
- On-site parking
- Paid time off
- RRSP match
- Tuition reimbursement

Schedule:

- Monday to Friday

**Experience**:

- Marketing: 5 years (preferred)

Work Location: One location


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