Content Writer and Marketing Coordinator

3 weeks ago


Mississauga, Canada BizTech College Full time

BizTech College is looking for an experienced ‘Content Writer & Marketing Coordinator’ in the Canadian Education Sector, who will be responsible for developing and execute integrated marketing campaigns for producing quality leads of admissions and corporate training business.

**MAJOR DUTIES AND RESPONSIBILITES**:

- Must have content writing expertise for Blogs & social media.
- Responsible for creating digital content for websites, social media, blogs, newspapers etc.
- Must have strong knowledge of SEO and Analytics platforms.
- Should be able to use creative platforms for social media.
- Strong knowledge of digital marketing using Google Ads and other social media platforms like - Facebook, LinkedIn, Instagram, etc.
- Aware of working with local radio, TV, newspaper, and advertising agencies to attract innovative and cost-effective solutions for lead generation and corporate branding.
- Knowledge of how to create digital flyers, banners, and other promotional materials.
- Coordinate and work closely with the admission team and organize recruitment events such as info sessions, webinars etc.
- Must be aware of preparing monthly analytics and admissions reports and additional customized reports.
- Should assist in budgeting and managing billing and marketing expense tasks as required.
- Work with Corporate Sales Department to generate leads, fix appointments and facilitate in writing customized proposals.
- Other duties as assigned.

**REQUIRED QUALIFICATIONS**:

- Minimum two (2) year diploma in Marketing, Advertising or Communications.
- Experience in managing PPC Google ads, and with social media platforms.
- Excellent written and verbal communication skills.
- Strong experience in Microsoft Office and Google Suite Tools such google sheets, Microsoft Excel, PowerPoint etc.
- Strong knowledge in graphic design tools such as Adobe Suite, Canva etc.
- Should be able to multi-task & meet deadlines.
- Strong analytic and reporting skills.
- Experience with content management systems (e.g., WordPress) and common plugins is an asset.

**JOB TYPE**:Full-time

**EXPERIENCE**:
Minimum of 2-3 years of full-time relevant work experience.

Flexible Language Requirement:

- French not required

Schedule:

- 8 hour shift
- Monday to Friday

Ability to commute/relocate:

- MISSISSAUGA, ON: reliably commute or plan to relocate before starting work (required)

Work Location: In person

Expected start date: 2023-06-19


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